Update: 2009 Market Report Finds Growth, Promise and Confusion

Here you have the April edi­tion of our month­ly newslet­ter cov­er­ing cog­ni­tive health and brain fit­ness top­ics. Please remem­ber that you can sub­scribe to receive this Newslet­ter by email, using the box at the top of this page.

We are excit­ed to release our 2009 mar­ket report The State of the Brain Fit­ness Soft­ware Mar­ket 2009. To be for­mal­ly released on May 4th but avail­able now for our clients and read­ers, this report aims to inform deci­sion-mak­ers at health­care, insur­ance, research, pub­lic pol­i­cy, invest­ment and tech­nol­o­gy orga­ni­za­tions about impor­tant devel­op­ments in the brain fit­ness and cog­ni­tive health space.

2009 Mar­ket Report

The State of the Brain Fit­ness Soft­ware Mar­ket 2009: This new 150-page report finds sus­tained growth in the brain fit­ness soft­ware mar­ket (from $225m in 2007 to $265m in 2008) and promis­ing seeds for future growth, com­bined with increased con­fu­sion giv­en aggres­sive mar­ket­ing claims and lack of edu­ca­tion and stan­dards. The report includes, for the first time, a Mar­ket & Research Momen­tum Matrix to cat­e­go­rize 21 key ven­dors, 10 Research Exec­u­tive Briefs writ­ten by 12 lead­ing sci­en­tists, and the com­plete results of our mar­ket sur­vey with 2,000+ respon­dents. You can learn more, and acquire the report, Here.

News and Resources

Cog­ni­tive Health News April Round-Up: New cog­ni­tive track at the Games for Health con­fer­ence, bilin­gual brains, pover­ty’s effect on the brain and work­ing mem­o­ry due to stress, dia­betes, neu­roen­hanc­ing drugs, Kel­log­g’s set­tle­ment with the FTC, neu­rocog­ni­tive test­ing in the military.

Nor­mal Aging vs. Alzheimer’s Dis­ease: Dr. Murali Doraiswamy shares his very insight­ful views on the key ques­tion, “How can we help the pub­lic at large to dis­tin­guish Alzheimer’s Dis­ease from nor­mal aging — so that an inter­est in ear­ly iden­ti­fi­ca­tion does­n’t trans­late into unneed­ed wor­ries?”, based on his recent book The Alzheimer’s Action Plan.

Upcom­ing Guide