Sharp Brains: Brain Fitness and Cognitive Health News

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Here you have the twice-a-month newslet­ter with our most pop­u­lar blog posts. Please remem­ber that you can sub­scribe to receive this Newslet­ter by email, sim­ply by brain fitness and health newslettersub­mit­ting your email at the top of this page.

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Mar­ket News

All­state: Can we Improve Dri­ver Safe­ty using Com­put­er­ized Cog­ni­tive Train­ing?: Insur­ance com­pa­ny All­state and brain fit­ness soft­ware devel­op­er Posit Sci­ence just announced a very intel­li­gent ini­tia­tive, and Tom War­den, Assis­tant Vice Pres­i­dent and Leader of Allstate’s Research and Plan­ning Cen­ter, explains to us why cog­ni­tive train­ing may be the new safe­ty fea­ture fol­low­ing seat belts and airbags.

The Cog­ni­tive Health and Fit­ness Mar­ket On The Move: As you have prob­a­bly seen, the Cog­ni­tive Health and Brain Fit­ness field is rapid­ly evolv­ing. Here we high­light some of the main devel­op­ments affect­ing the field over the last 6-months: pub­lic pol­i­cy ini­tia­tives in Cana­da and the US, the grow­ing role of com­put­er­ized assess­ments, sev­er­al ven­ture cap­i­tal rounds, major ini­tia­tives by insur­ance com­pa­nies, and sig­nif­i­cant research find­ings.

The Big Pic­ture

Exec­u­tive Sum­ma­ry of the Brain Fit­ness Mar­ket: Let’s step back and ask our­selves, “Why is the field evolv­ing in such a fast way? What is hope, what is hype, what is real­i­ty?” A spate of recent glob­al news cov­er­age on brain fit­ness and brain train­ing reflects a grow­ing inter­est in nat­ur­al, non drug-based inter­ven­tions to keep our brains sharp as we age. This inter­est is very time­ly, giv­en an aging pop­u­la­tion, the increased preva­lence of Alzheimer’s rates, and soar­ing health care costs in the US that place more empha­sis than ever on pre­ven­tion and lifestyle changes. This arti­cle sum­ma­rizes the main mar­ket dynam­ics, open ques­tions, and top trends to watch for.

Nour­ish­ing Our Brains and Minds

Teach­ing is the Art of Chang­ing the Brain: Lau­rie Bar­tels promis­es, “I have read a num­ber of books that trans­late cur­rent brain research into prac­tice while pro­vid­ing prac­ti­cal sug­ges­tions for teach­ers to imple­ment. This is the first book I have read that pro­vides a bio­log­i­cal, and clear­ly ratio­nal, overview of learn­ing and the brain.” Go and enjoy her review of a very inter­est­ing book by James Zull, Direc­tor Emer­i­tus of the Uni­ver­si­ty Cen­ter for Inno­va­tion in Teach­ing and Edu­ca­tion at Case West­ern Reserve.

Phi­los­o­phy as the Miss­ing Link in School Cur­ric­u­la: Kim­ber­ly Wick­ham answers pro­vides some good answers to the ques­tion, “Why would any­one want to teach phi­los­o­phy to pre-ado­les­cent chil­dren? that will engage your crit­i­cal think­ing skills.

A User’s Guide to Life­long Brain Health: Drs Simon Evans and Paul Burghardt hope (as we do) that the emerg­ing empha­sis on cog­ni­tive exer­cise and fit­ness helps com­ple­ment -not sub­sti­tute- oth­er lifestyle fac­tors impor­tant for the “phys­i­cal health of the brain and all the sys­tems it com­mu­ni­cates with”. Think: nutri­tion, exer­cise, sleep.

Exer­cis­ing Our Brains

Excel­lent Read­er Com­ments: Our last newslet­ter gen­er­at­ed a round of excel­lent  com­ments by read­ers on cog­ni­tive train­ing, Posit Sci­ence and Alzheimer’s Aus­tralia, geron­tol­ogy and the brain, and the val­ue of videogames. Come enjoy this col­lec­tive wis­dom and par­tic­i­pate as you wish.

Brainy Haikus:
riv­er with haikus
flow­ing in since the sum­mer
keep­ing  us afloat

The Chal­lenges of Geron­tol­ogy?: The World Eco­nom­ic Forum has asked me, as one of the 16 mem­bers of the Glob­al Agen­da Coun­cil on the Chal­lenges of Geron­tol­ogy, for “an 800 word sum­ma­ry of your most com­pelling action­able idea on the chal­lenges of geron­tol­ogy.” Feel free to help me out by offer­ing your own action­able ideas, either relat­ed to the dis­ci­pline of geron­tol­ogy itself or on ways to best engage the grow­ing num­ber of brains over the age of 60 in our plan­et.

Enjoy!

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As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters and more, SharpBrains is an independent market research firm tracking health and performance applications of brain science.

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