Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News


Announcing the Premium Research Sponsors program

Have you ever won­dered how we can main­tain Sharp­Brains web­site, blog and newslet­ter with­out sell­ing any prod­uct and with only lim­it­ed adver­tis­ing? Peo­ple often ask us that ques­tion, espe­cial­ly once we explain that we don’t sell prod­ucts (sell­ing prod­ucts would present a con­flict of inter­est giv­en our mis­sion to “pro­vide indi­vid­u­als, com­pa­nies and insti­tu­tions with high-qual­i­ty, research-based, infor­ma­tion and guid­ance to nav­i­gate the grow­ing cog­ni­tive and brain fit­ness mar­ket”.)

The answer is, we offer pro­pri­etary mar­ket research and advi­so­ry ser­vices to orga­ni­za­tions such as these. They want to ful­ly under­stand emerg­ing Brain Fit­ness and Cog­ni­tive Health trends, oppor­tu­ni­ties and chal­lenges, in order to make bet­ter-informed deci­sions. Exam­ples:

- lead­ing health­care providers eval­u­at­ing cog­ni­tive assess­ment and train­ing options.
uni­ver­si­ties and research cen­ters try­ing to bridge brain research and prac­tice.
devel­op­ers of tech­nolo­gies that help assess and/ or train cog­ni­tive func­tions who want a bet­ter view of mar­ket size, trends and the com­pet­i­tive land­scape.
con­sult­ing and train­ing com­pa­nies inter­est­ed in under­stand­ing mar­ket trends to scope their own poten­tial offer­ings.
ven­ture cap­i­tal firms look­ing for invest­ment ideas and due dili­gence on existing/ poten­tial deals.

We chose to focus our efforts on pro­vid­ing qual­i­ty mar­ket research and advi­so­ry ser­vices giv­en the grow­ing con­fu­sion in the mar­ket­place and the need for an inde­pen­dent and qual­i­fied source of infor­ma­tion, mar­ket data and best prac­tices. The brain fit­ness soft­ware field (defined as soft­ware appli­ca­tions that help assess or train cog­ni­tive func­tions) is pro­ject­ed to exceed $2B by 2015, fueled by an increas­ing amount of applied research on neu­ro­plas­tic­i­ty and cog­ni­tion; a rapid­ly evolv­ing mar­ket­place of prod­ucts mak­ing cog­ni­tive claims; and grow­ing con­sumer and insti­tu­tion­al demand. Large and small orga­ni­za­tions are already tak­ing the first steps to lever­age those tech­nolo­gies.

We are now launch­ing a new Pre­mi­um Research Spon­sors pro­gram to part­ner with pio­neer­ing orga­ni­za­tions who want to col­lab­o­rate with us to shape the future of the brain fit­ness and cog­ni­tive health field, by spon­sor­ing and access­ing the most up-to-date infor­ma­tion on the sci­ence and best prac­tices to assess and improve cog­ni­tive func­tion­ing across the lifes­pan.

Pre­mi­um Research Spon­sors will gain access to ongo­ing, exclu­sive and action­able mar­ket intel­li­gence:

1) Orga­ni­za­tion-wide license to our flag­ship pub­li­ca­tion, Sharp­Brains’ 2008 The State of the Brain Fit­ness Soft­ware Mar­ket report (more infor­ma­tion Here), pro­vid­ing an overview of the land­scape, trends, oppor­tu­ni­ties and risks. We will give you access to a soft­copy (PDF) you can share inter­nal­ly in your orga­ni­za­tion, and two hard­copies.

2) Orga­ni­za­tion-wide license to Sharp­Brains’ Spe­cial Reports (most of them avail­able exclu­sive­ly for Pre­mi­um Research Spon­sors):
— August: Exec­u­tive Pre­sen­ta­tion: The State of the Brain Fit­ness Soft­ware Mar­ket 2008.
- Sep­tem­ber: Brain Fit­ness Cen­ters in Seniors Hous­ing — A Field in the Mak­ing (more infor­ma­tion Here)
- Octo­ber: Mar­ket Update: April-Sep­tem­ber 2008 (excerpt Here).
- Novem­ber: Emerg­ing Appli­ca­tions of Com­put­er­ized Cog­ni­tive Assess­ments.
- Decem­ber: Nin­ten­do Brain Age/ Train­ing Case Study — Rein­vent­ing the Casu­al Gam­ing Mar­ket.

3) Pro­vide input into the Edi­to­r­i­al Process to select top­ics for future Spe­cial Reports.

4) Includ­ed: one-hour con­sul­ta­tion to dis­cuss any mat­ter of inter­est to you and your team.

Fees: $2,500 for full 2008 pack­age. We offer dis­counts to non-prof­it and research insti­tu­tions.

Mem­ber­ship process: You can become a Pre­mi­um Research Spon­sor here. Once we have your order, we will con­tact you to sched­ule your one-hour con­sul­ta­tion and send you the research doc­u­ments that are avail­able now.

If you have any ques­tions about the pro­gram, please con­tact us using this Con­tact Us Form, indi­cat­ing your Ques­tion, Name, Com­pa­ny and Title, and Con­tact Infor­ma­tion. We can email you a nice PDF brochure, in case you want to share the infor­ma­tion with oth­er peo­ple in your orga­ni­za­tion.

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  1. Alan Bachers, PhD says:

    Do you offer a red­fuced rate for 501(c)(3) orga­ni­za­tions to do col­lab­o­ra­tive work?

    Alan Bach­ers, PhD, Direc­tor
    Neu­ro­feed­back Foun­da­tion
    32 Eliz­a­beth St.
    Northamp­ton, MA01060

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As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters,  SharpBrains is an independent market research firm tracking how brain science can improve our health and our lives.

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