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Brain Training Top 10 Future Trends

In an emerg­ing, dynam­ic, high growth mar­ket, like brain train­ing, it is dif­fi­cult to make pre­cise pro­jec­tions. But, we can observe a num­ber of trends that exec­u­tives, con­sumers, pub­lic pol­i­cy mak­ers, and the media should watch close­ly in the com­ing years, as brain fit­ness and train­ing becomes main­stream, new tools appear, and an ecosys­tem grows around it.

1. We pre­dict an increased empha­sis on brain main­te­nance in loca­tions rang­ing from retire­ment com­mu­ni­ties to gyms. As a com­put­er-savvy baby boomer pop­u­la­tion looks for ways to stay men­tal­ly fit, brain fit­ness, or brain train­ing, is becom­ing part of their vocab­u­lary and con­cern.

2. Phys­i­cal and men­tal exer­cise will be bet­ter inte­grat­ed. Phys­i­cal exer­cise has been shown to increase the rate of neu­ro­ge­n­e­sis, where­as men­tal exer­cise helps ensure the sur­vival of any new­ly cre­at­ed neu­rons. Today both activ­i­ties usu­al­ly take place in very dif­fer­ent set­tings: the for­mer, in health clubs, the lat­er, in uni­ver­si­ties. We pre­dict that the bor­ders between them will become more dif­fuse. Expect new pro­grams such as brain fit­ness pod­casts that allow us to train work­ing mem­o­ry as we jog or exer­cise bikes with built-in brain games.

3. Watch for a broad gov­ern­ment ini­tia­tive, sim­i­lar to the one JFK led, to increase the pub­lic aware­ness of the need for brain fit­ness. It is becom­ing more wide­ly under­stood by the med­ical and pol­i­cy com­mu­ni­ty that a com­bi­na­tion of phys­i­cal exer­cise, nutri­tion, men­tal exer­cise and stress man­age­ment can help us main­tain our brain health as we age. As politi­cians and pol­i­cy mak­ers look for ways to delay the onset of Alzheimer-relat­ed symp­toms of our aging pop­u­la­tion, new ini­tia­tives may be launched.

4. Bet­ter and more wide­ly avail­able assess­ments of cog­ni­tive func­tion will serve as objec­tive base­lines to mea­sure the impact of cog­ni­tive train­ing inter­ven­tions. There will also like­ly be bet­ter diag­nos­tic tests to iden­ti­fy ear­ly Alzheimer’s symp­toms, for exam­ple. Reli­able diag­nos­tic assess­ments of cog­ni­tive abil­i­ties will help move this field for­ward just as jump­ing on a scale tells you if your phys­i­cal fit­ness and diet pro­gram is work­ing.

5. Improved com­put­er-based tools will come to mar­ket. The grow­ing pipeline of research stud­ies will enable the mar­ket lead­ers and new entrants to refine exist­ing tools and devise new ones. More clin­i­cal stud­ies will show the ben­e­fits of brain fit­ness pro­grams to address spe­cif­ic clin­i­cal con­di­tions and learn­ing dis­abil­i­ties.

6. Low tech options will play an increas­ing role in the brain fit­ness field. Already, increas­ing research is show­ing the cog­ni­tive val­ue and brain plas­tic­i­ty impact of inter­ven­tions such as med­i­ta­tion and cog­ni­tive ther­a­py. More research and wider appli­ca­tions will help refine our under­stand­ing of when and how they can be most help­ful.

7. Doc­tors and phar­ma­cists will help patients nav­i­gate through the over­whelm­ing range of avail­able prod­ucts and inter­pret the results of cog­ni­tive assess­ments. This will require sig­nif­i­cant pro­fes­sion­al devel­op­ment efforts, giv­en that most doc­tors today were trained under a very dif­fer­ent under­stand­ing of the brain than the one we have today.

8. Insur­ance com­pa­nies will intro­duce incen­tives for mem­bers to encour­age healthy aging. Many insur­ance plans today include rewards for mem­bers who, for exam­ple, vol­un­tar­i­ly take health-relat­ed ques­tion­naires that enable them to iden­ti­fy steps to take to improve health. Increas­ing­ly, brain-relat­ed lifestyle fac­tors will become part of these incen­tivized inter­ven­tions.

9. Invest­ments in new cog­ni­tive inter­ven­tions for the U.S. mil­i­tary will be com­mer­cial­ized. As the mil­i­tary increas­ing­ly funds research to improve the diag­nos­tic and treat­ment of prob­lems such as PTSD and TBI, the result­ing prod­ucts will ulti­mate­ly find com­mer­cial uses.

10. Brain train­ing will be added to cor­po­rate well­ness and lead­er­ship ini­tia­tives. Large employ­ers with exist­ing cor­po­rate well­ness and lead­er­ship pro­grams will intro­duce brain fit­ness spe­cif­ic pro­grams aimed not only at improved health out­comes but also at increased pro­duc­tiv­i­ty and cog­ni­tive per­for­mance in the work­place.

These pre­dic­tions come from mar­ket research we con­duct­ed in 2008. Three more recent resources are:

  • 2012 Mar­ket Report on Dig­i­tal Brain Health
  • 2009 Con­sumer-ori­ent­ed Guide, The Sharp­Brains Guide to Brain Fit­ness: Here
  • Annu­al vir­tu­al con­fer­ence gath­er­ing 250+ Inno­va­tors and Experts: Here


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24 Responses

  1. Gerry says:

    Two pos­si­ble trends that I think could hap­pen in the future are:
    1) Are the use of brain train­ing in sport. A com­mon cliche used with sport is that 90% of the game is played between the ears. If this is the case, then using brain friend­ly coach­ing tech­niques could be a real bonus.
    2) Teacher train­ing. Imag­ine using brain-friend­ly tech­niques whilst train­ing teach­ers. Incred­i­ble idea. That might mean that those teach­ers may use them with their class­es. Amaz­ing. One can only hope.

  2. Martin says:

    These seem to be very rea­son­able and far­sight­ed pre­dic­tions, Alvaro.

    I won­der whether high schools will incor­po­rate brain train­ing as they incor­po­rates phys­i­cal exer­cise today?

    The idea that a com­pa­ny could invest in brain train­ing for its employ­ees is fas­ci­nat­ing. It would be a bold step, and per­haps give the ear­ly adopters a sig­nif­i­cant com­pet­i­tive edge.

  3. Andreas says:


    Great sum­ma­ry.

    I curi­ous to see the effects of key point #3, which is of huge impor­tance.

    Rough­ly, 2/3s of the total risk for Alzheimers and cog­ni­tive decay is thought to be pre­cip­i­tat­ed by mod­i­fi­able risk fac­tors, such as degree of social and intel­lec­tu­al engage­ment, phys­i­cal exer­cise and diet. This is one of many key mes­sages about pre­ven­tive brain health that all peo­ple should be aware of.

    Through gov­ern­ment ini­tia­tives you’re able to reach a broad­er range of the pop­u­la­tion. In gen­er­al I believe ini­tia­tives by gov­ern­ments can have huge impact on brain health aware­ness, but it must be done prop­er­ly. Today, soci­ety invests far too lit­tle in pre­ven­tion, only 1% to 3% of health care expen­di­tures (Woolf SH. The big answer: redis­cov­er­ing pre­ven­tion at a time of cri­sis in health care. Harv Health Pol­i­cy Rev. 2006;7:5–20)!

    I’m inter­est­ed to see whether your gov­ern­ment are able to do some­thing to turn this around and invest more in pre­ven­tive med­i­cine, such as brain health ini­tia­tives.

    Andreas (Nor­way)

  4. Alvaro says:

    Hel­lo Ger­ry and Mar­tin, thank you for the great sug­ges­tions.

    Andreas: great point, and we couldn’t agree more!

  5. David Harris says:

    Hi, I real­ly enjoyed this arti­cle and would like to cross post it to my site with your per­mis­sion. I am also going to shoot for the ‘best sug­ges­tion’ prize…

    Come join us in Hong Kong this Decem­ber for the Ultra­Fu­ture Expo 🙂

    Please email me.

  6. Brian Jones says:

    This is a good read. I agree with a num­ber of the ones list­ed. How­ev­er, I am not sure if the doc­tors will be push­ing brain train­ing. Although I believe there will be an increase in pre­ven­ta­tive med­i­cine, I think that brain train­ing is not real­ly some­thing doc­tors will be real­ly inter­est­ed in sup­port­ing because there will be no mon­ey in it for them. This is not to say they are against it, but it is to say that they do not have a strong finan­cial incen­tive to sup­port it.

    Bri­an Jones

  7. Alvaro says:

    David, hap­py to learn more about your orga­ni­za­tion and Expo, will email you.

    Bri­an: two thoughts, a) many doc­tors do a num­ber of things for their patients´health with­out hav­ing a direct finan­cial incen­tive, so we believe this will hap­pen here as well as appro­pri­ate (not “push­ing” brain train­ing, but sug­gest­ing qual­i­ty resources at a min­i­mum); b) maybe this will become a new type of con­sul­ta­tion, reim­bursed by insur­ance. (these pre­dic­tions include the peri­od 2007–2015…so things may change more than we expect).

  8. iain says:

    Fas­ci­nat­ing stuff.

    I can defin­i­tive­ly see advances in elite sports per­for­mance. Real­ly only now start­ing to play with biofeed­back sys­tems. The tra­di­tion­al sport psych gen­er­al­ly has prob­a­bly per­formed under­whelm­ing­ly in terms of demand and objec­tive results (in my opin­ion). The belief is still very strong that the brain can be tapped much more to enhance ath­let­ic per­for­mance. A recent research arti­cle show­ing place­bo per­formed bet­ter than sub­jects on Human Growth Hor­mone. So much has gone into research­ing the phys­i­ol­o­gy of per­for­mance and rel­a­tive­ly lit­tle into neu­ropsy­chol­o­gy. Cog­ni­tive train­ing break­throughs I believe are the next legal break­through area for elite sport.

  9. Mike Kirkeberg says:

    I have been fas­ci­nat­ed by all things brain ori­ent­ed, from think­ing (cog) sci­ence to neu­ropsych. As a coach, I won­der how a brain coach would func­tion!!

  10. Federico says:

    Hola real­mente dis­frute la lec­tura de este artic­u­lo. Creo que la feli­ci­dad como meta estara cada vez mas pre­sente en el entre­namien­to men­tal.


  11. Scott says:

    I am a retired pub­lic schools super­in­ten­dent, and would add the fol­low­ing pre­dic­tion:

    Pre­dic­tion 11: The notion of school­ing will be struc­tural­ly dra­mat­i­cal­ly altered through the use of diag­nos­tics relat­ed to the acqui­si­tion and improve­ment of basic cog­ni­tive skills (such as brain pro­cess­ing speed, atten­tion, mem­o­ry, and sequenc­ing), along with pre­scrip­tions employ­ing emerg­ing brain fit­ness soft­ware exer­cis­es, begin­ning in the ear­li­est grades and pro­gress­ing through high school. Schools will be struc­tured around the acqui­si­tion of foun­da­tion­al cog­ni­tive skills, relat­ed phys­i­cal fit­ness to sup­port brain fit­ness, stu­dent aware­ness and knowl­edge of brain func­tion and respon­si­bil­i­ty for one’s own fit­ness. Schools will be much more organ­i­cal­ly struc­tured along the learn­ing needs of indi­vid­u­als, will be a com­mu­ni­ty repos­i­to­ry and asset for access to con­tin­u­ing brain and phys­i­cal fit­ness pro­gram­ming, and will con­tin­ue to pro­vide impor­tant con­tent knowl­edge acqui­si­tion expe­ri­ences deliv­ered through inte­grat­ed expe­ri­en­tial learn­ing, cus­tom-designed for the indi­vid­ual learn­er, and vary­ing by time and place as need­ed. Group learn­ing gaps will close as the play­ing field lev­els in the acqui­si­tion of the basic cog­ni­tive skills required for high lev­els of suc­cess and learn­ing. “Spe­cial edu­ca­tion” as such will first dis­ap­pear in the mid­dle and lat­er grades as stu­dents receive ear­ly inter­ven­tion for cog­ni­tive skill devel­op­ment and as the pletho­ra of cur­rent­ly diag­nosed men­tal dis­or­ders are bet­ter under­stood as brain func­tion issues that can either be pre­vent­ed or reme­di­at­ed through neu­ro­science-based inter­ven­tions, and will final­ly entire­ly dis­ap­pear as a func­tion of the design of indi­vid­ual learn­ing plans for every stu­dent. The nature of school­ing is thus lib­er­at­ed from the cur­rent mod­el of empha­sis on con­tent acqui­si­tion to become more focused on the teacher-stu­dent inter­face of inter­est-direct­ed learn­ing under­gird­ed by the skills nec­es­sary for high-order think­ing and learn­ing.

  12. Alvaro says:

    iain, Mike, Fed­eri­co, Scott, thank you for the great com­ments.

    iain and Scott, I couldn´t agree more with your respec­tive sug­ges­tions!

    Mike: the best anal­o­gy I can think of is a per­son­al “brain” train­er with enough knowl­edge of coach­ing and applied cog­ni­tive science…who will fill those shoes? we´ll see.

  13. Catherine Beman says:

    Like Mike Kirke­burg, I am inter­est­ed in the idea of a brain coach. I feel there is a mar­ket for such a ser­vice amongst baby boomers who wor­ry more about demen­tia etc than a lack of phys­i­cal health. Just how much applied cog­ni­tive sci­ence relat­ing to peo­ple in their 50s & 60s does one need to know and where do you find that knowl­edge?

  14. Patrick McHenry says:

    Three of the biggest obsta­cles fac­ing our nation’s youth today are Obe­si­ty; Math and Sci­ence scores. The NIH has report­ed that “…one-third of our chil­dren our over­weight and at the risk of being obese” (1). The Shape of the Nation Report stat­ed: “The per­cent­age of young peo­ple has more then tripled since 1980” (2). Health and well­ness has been iden­ti­fied in the top five “… skills and con­tent areas will be grow­ing in impor­tance in the next five years?” accord­ing to 21st Cen­tu­ry Skills: What Can School Prin­ci­pals Do? (3)

    Phys­i­cal Edu­ca­tion is the one class that can cov­er all three areas at the same time. Your research, #2 & #3 could help estab­lish an inte­grat­ed cur­ricu­lum that would have stu­dents “apply­ing” the “the­o­ries” they have learned in math and sci­ence class.

    Stu­dents could take the data from their per­for­mance test­ing in PE and then ana­lyze it in their sta­tis­tics class.

    Stu­dents could learn about “pow­er” in sci­ence class and then go to the weight room to per­form ver­ti­cal jumps. With their weight, jump height and time the stu­dents could cal­cu­late who is the most pow­er per­son in class.

    By inte­grat­ing the class­es more phys­i­cal edu­ca­tion time would be need­ed to per­form the exper­i­ments. Stu­dents would have more phys­i­cal activ­i­ty which would also lead to an “increase the rate of neu­ro­ge­n­e­sis”.

  15. Alvaro says:

    Hel­lo Cather­ine, we do see that need too. The dif­fi­cul­ty is that, giv­en how fast the research and the field are mov­ing, you real­ly need some­one well versed on cog­ni­tive sci­ence and neu­ropsy­chol­o­gy to do a cred­i­ble job beyond using 3 or 4 sim­plis­tic for­mu­las (which are bet­ter than noth­ing, per­haps based on a 4-pil­lar approach, cov­er­ing nutri­tion, phys­i­cal exer­cise, stress man­age­ment and men­tal exer­cise). It will require a sol­id train­ing and cer­ti­fi­ca­tion effort, close­ly linked to research and rapid­ly evolv­ing.

    Hel­lo Patrick, thank you for the sug­ges­tions. Per­haps schools could also add a Brain 101 class, for stu­dents to under­stand for them­selves the ratio­nale and val­ue of PE, good nutri­tion, crit­i­cal think­ing, math, and oth­er activ­i­ties than often get neglect­ed?

  16. Wolf says:

    Train­ing of our brains can be quite sim­ple and straight for­ward, if we only
    think about the most ele­men­tary and most ancient uses of our brains: Think
    about ball games, where we fre­quent­ly need to catch or hit the ball in ever
    chang­ing cir­cum­stances! Sim­i­lar­ly hors­es excel in speed by quick­ly using
    ele­men­tary steps plus the minor adop­tions called syn­copes due to the ever
    chang­ing sur­faces. The ele­gance and pow­er of rac­ing hors­es are amaz­ing while
    the dull­ness of con­stant­ly repeat­ing work at the pre­vi­ous pro­duc­tion lines
    came from their prim­i­tive and mechan­i­cal means of con­trol def­i­nite­ly miss­ing
    evolution’s ele­gant and flex­i­ble designs.

    Much of our per­cep­tion uncon­scious­ly “runs (semi-) auto­mat­i­cal­ly in the
    back­ground” and deliv­ers the build­ing blocks for our deci­sions. In order to
    rec­og­nize cru­cial aspects we need “to fac­tor out the recur­ring
    as the “Prin­ci­ple of Abstrac­tion” sug­gests. To
    opti­mal­ly sup­port our intu­ition and cre­ativ­i­ty expe­ri­enced train­ers there­fore
    tell us what ele­men­tary actions to exer­cise in order to get accus­tomed to new
    fields and suc­cess­ful­ly cope with a broad range of sit­u­a­tions.

    For con­crete brain train­ing projects the wealth of infor­ma­tion com­mon­ly
    avail­able today needs to be trans­formed and mold­ed into suit­able forms. In
    this prepara­to­ry phase of analy­sis we need to cre­ate a good cog­ni­tive mod­el of
    the field to be dealt with. In the next step this design is bro­ken up again
    so we can fig­ure out the cru­cial pat­terns our per­cep­tion needs to be trained
    with. Final­ly we have to pro­vide sound and cre­ative means of com­bi­na­tions so
    that even periph­ery sit­u­a­tion can be dealt with in an ad hoc fash­ion.
    Addi­tion­al feed­back cycles final­ly pro­vide an even bet­ter adop­tion to the
    things real­ly need­ed.

    All this sounds like an awful lot of work. But the crux lies in the
    rich­ness our evo­lu­tion pro­vid­ed us with. So a thor­ough analy­sis and a sol­id
    train­ing phase quick­ly leads to often excel­lent results. — The return of
    invest­ment could not be bet­ter! 🙂

  17. Many years ago I receive a treat­ment called cog­ni­tive reme­di­a­tion in the Rusk Insti­tute in Man­hat­tan. Very sim­ple, sys­tem­at­ic, at time tedious as it worked on rep­e­ti­tion. 3 years lat­er I was aware as to the full extent of my injury. I am ful­ly aware of my deficits…BUT…througout my trav­els in the med­ical sys­tem I have nev­er seen this treat­ment. So some­thing is wrong. It is very effec­tive and it does allow me to live my life now that I have had it. I hope one of these days it sur­faces and oth­ers will be giv­en the same oppor­tu­ni­ty. I guess the biggest prob­lem with these treat­ment is that it would require a small class­room set­ting with var­i­ous head injured mem­bers. That would prob­a­bly take away from the doctor’s poten­tial to make money…Ninuccio

  18. John, the Rusk Insti­tute does indeed have a very fine rep­u­ta­tion for cog­ni­tive reme­di­a­tion and neu­ropsy­chol­o­gy, and I am hap­py to see you saw its ben­e­fits. The good news is that the val­ue of struc­tured cog­ni­tive rehab, com­put­er­ized and not, is becom­ing more wide­ly rec­og­nized. But, as many things in med­i­cine, progress is slow­er than we would like…all our efforts to raise aware­ness are much need­ed, so I wel­come your com­ment, and invite you to leave sim­i­lar com­ments in oth­er sci­ence and health blogs.

    thank you!

  19. Alvaro and com­mu­ni­ty,

    A pre­scient list ground­ed in empir­i­cal review. With van­guard research hit­ting crit­i­cal mass, I can imag­ine brain train­ing becom­ing the next hot trend like “yoga,” kick-box­ing, or Kab­bal­ah. Pick the celebri­ty and get ready to mar­ket!

    A few oth­er thoughts:

    The Knowl­edge, Health and Cor­po­rate Cul­tures will run with this as brain train­ing is a pow­er­ful addi­tion to any skill set for high per­for­mance e.g.

    1. Doc­tors and P.A.‘s will take respon­si­bil­i­ty for brain train­ing only if med schools start intro­duc­ing Brain 101. I sus­pect the train­ing will run more eas­i­ly through team based holis­tic cen­ters.

    2. Schools A-K and post-sec­ondary will incor­po­rate low tech cours­es for age appro­pri­ate pop­u­la­tions. The Yoga Alliance has already start­ed to work on the A-K demo­graph­ic; the Cen­ter for Con­tem­pla­tive Stud­ies has start­ed mak­ing inroads into the uni­ver­si­ty and col­lege sec­tor.

    And uni’s like UCLA are find­ing ways to include neu­ro-train­ing in their lead­er­ship and man­age­ment degree and exten­sion pro­grams.

    3. With the U.S. gov­ern­ment now offer­ing large grants for low tech inter­ven­tion into the PSTD cri­sis, I sus­pect we will see more of this, espe­cial­ly as war seems to be an inevitable con­di­tion of cre­at­ing eco­nom­ic growth (C.F. Gore Vidal).

    4. Social Net­work­ing Gen­er­a­tion: Informed, inter­ac­tive and engaged, the mindshare/facebook gen­er­a­tion is a pow­er­ful group for mov­ing brain tech­nolo­gies to the fore. Youth cul­ture is already tapped into low and high tech means of entrain­ing the brain. The neu­ro-coach­es will grow out of this gen­er­a­tion and join the ranks who start­ed years ago, sit­ting and chant­i­ng for uni­ty of con­scious­ness!

    On that note, the resound­ing effects of the Jill Bolte Tay­lor talk at TED this year, leads me to sug­gest that we should not under­es­ti­mate the efforts made by spir­i­tu­al lead­ers and com­mu­ni­ties, e.g. Art of Liv­ing and the descen­dents of the T.M., who car­ry the low tech prac­tices of breath­ing and mantra med­i­ta­tion across the globe and for­ward into the 21st c.

    I pre­dict The Mind Life Insti­tute will con­tin­ue to help bridge the science/religion gap.

    5. Brain Tech­nol­o­gy advanced by Indi­an and Chi­nese cul­tures: con­sid­er the demo­graph­ics alone. Then think about the great mind/body philoso­phies to grow out of each civ­i­liza­tion: Pranayana; Tai Chi Ch’uan. The youth of Asia will return to their roots. I’ve lived there and seen the evi­dence.

    6. Final­ly, Brain Tech­nol­o­gy as Sus­tain­able Design?
    I look for­ward to the new “green” gen­er­a­tion of biofeed­back toys to come from the enlight­ened ranks of bio-engi­neer­ing.

    Wouldn’t it be a blast if everyone’s pre­dic­tion came through?

  20. M.A.: thank you for the many good thoughts. Yes, it is going to be fun to see how all this evolves!

  21. Vijay says:

    What is brain fit­ness and how it is mea­sured? Is it the same as mind fit­ness which seeks to achieve bal­ance in life?

  22. Alvaro and Vijay — two thoughts:

    Alvaro: Re: pre­dic­tions: one more mus­ing car­ried over from attend­ing the Anti-Aging con­fer­ence at UCLA this sum­mer — pro­duced by Aubrey de Grey’s Methuse­lah Foun­da­tion: As sev­er­al here­in have not­ed, pub­lic pol­i­cy and broad pub­lic edu­ca­tion through mar­ket­ing may make a huge dif­fer­ence. An entire after­noon of the Anti — Aging con­fer­ence was spent dis­cus­sion mar­ket­ing issues, e.g., how to entrain the polit­i­cal cul­ture to put anti-aging research and edu­ca­tion at the top of its agen­da!

    (P.S. Wish I could join you at the brain and anti aging con­fer­ence in S.F. tomor­row.… the aca­d­e­m­ic year is just start­ing!)

    Vijay: Great ques­tion, as the term fit­ness pre­sumes the log­ics of com­par­i­son and rel­a­tivism. As well, it is a word that car­ries with it the pre­sump­tions of 19th cen­tu­ry Dar­win­ian evo­lu­tion. It might be worth sit­u­at­ing the ques­tion with­in a sys­tems frame­work such that the inquiry is made rel­e­vant to the con­text. Fit­ness in what time and space? For what task? Rel­a­tive to what neur­al func­tions of the brain?

    Neu­ro­sci­en­tists, what say you?

  23. Barbara Saunders says:

    My recent expe­ri­ence in a pub­lic school was that phys­i­cal edu­ca­tion was dis­ap­pear­ing, and its brain ben­e­fits dis­ap­pear­ing with it. I tend to believe that aca­d­e­m­ic prob­lems and phys­i­cal coor­di­na­tion prob­lems at the ele­men­tary lev­el are often relat­ed.

  24. nick zhang says:

    my pre­dic­tion: brain train­ing tech­nol­o­gy will make learn­ing sec­ond lan­guage much more effec­tive than any of the cour­rent method­ol­o­gy to the point that one will be able to speak a sec­ond lau­guage as well as hit/her native lau­guage. In anther word the techol­o­gy will iden­ti­fy the part of brain that process the native lan­guages and engage it for sec­ond lau­guage learn­ing.

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As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters and more, SharpBrains is an independent market research firm tracking health and performance applications of brain science.

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