Must-read article: Solving the Brain Fitness Puzzle Is the Key to Self-Empowered Aging

By SharpBrains | June 5, 2015

. As the con­cept of brain fit­ness (or, the brain’s abil­ity to func­tion effi­ciently and effec­tively in per­sonal and pro­fes­sional life) goes main­stream, the pro­lif­er­a­tion of sci­en­tific find­ings, media reports, and com­mer­cial claims is gen­er­at­ing much noise and con­fu­sion. Know­ing what to believe and what to do presents a real-life puz­zle, lead­ing many peo­ple to 

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Beauty in and out: Brain training workshop @ Estée Lauder

By SharpBrains | August 28, 2014

Our very own Alvaro Fer­nan­dez will be run­ning a brain train­ing work­shop today with a team of Estée Laud­er mar­ket­ing pio­neers in NYC. Thanks to the CMO Club, Media­Math, and Rene­gade for mak­ing this pos­si­ble! Work­shop: Train Your Brain to Become More Inno­v­a­tive and Resilient (2 hours) Descrip­tion: How can we train our core brain-based capac­i­ties to 

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Larry King interviews Alvaro Fernandez on Brain Fitness!

By SharpBrains | May 9, 2014

– To watch the 28-minute pro­gram, click HERE (in the USA) or HERE (out­side the US). It will open a 28-minute  video, with Lar­ry King inter­view­ing Alvaro Fer­nan­dez, Dr. Gary Small and Dr. Daniel Amen. –> Learn more about the new book:  The Sharp­Brains Guide to Brain Fit­ness: How to Opti­mize Brain Health and Per­for­mance at Any Age

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