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Report: We are at the dawn of the Pervasive Neurotechnology age — witness the work by Nielsen, Microsoft, Posit Science, Jawbone, Accenture, NeuroSky, Medtronic, GE and more

March 22, 2016 by Zack Lynch

PervasiveNeurotech_data
– Source: Per­va­sive Neu­rotech­nol­o­gy — A Ground­break­ing Analy­sis of 10,000+ Patent Fil­ings Trans­form­ing Med­i­cine, Health, Enter­tain­ment and Business

We are at the dawn of the per­va­sive neu­rotech­nol­o­gy age, when our every­day tech­nolo­gies inter­face with the user’s brain and mind, when devel­op­ers big and small har­ness the lat­est emo­tion­al, cog­ni­tive, sen­so­ry and behav­ioral tech­nolo­gies to cre­ate rad­i­cal­ly new expe­ri­ences to engage con­sumers and pro­fes­sion­als worldwide.

Neu­rotech­nol­o­gy, espe­cial­ly the non-inva­sive method­olo­gies ana­lyzed in Sharp­Brains’ lat­est report, will enable the pro­lif­er­a­tion of devices, apps and plat­forms to improve the human brain. It’s a dis­rup­tive force that will impact major parts of every indus­try, cre­at­ing new oppor­tu­ni­ties for entre­pre­neurs, com­pa­nies and investors on the cut­ting edge to take lead­er­ship roles in upgrad­ing enter­tain­ment, health, edu­ca­tion, well­ness and more.

Such a com­plex and rapid­ly evolv­ing field presents a major oppor­tu­ni­ty –and need– for inno­va­tors to under­stand the intel­lec­tu­al prop­er­ty land­scape, and how to best lever­age it. This unique and com­pre­hen­sive report goes well beyond describ­ing qual­i­ta­tive trends, get­ting down the hard facts of research and devel­op­ment and of intel­lec­tu­al prop­er­ty cre­ation — who is build­ing and pro­tect­ing it, where and how is it being applied, in what ways is it being used now and how will it be used in the future.

Through this report’s wide and deep analy­sis, Sharp­Brains has made anoth­er key con­tri­bu­tion to our under­stand­ing of the tools and tech­nolo­gies that are at the fore­front of the glob­al neu­rotech­nol­o­gy indus­try, and at the fore­front of tech­nol­o­gy overall.

Div­ing into the report, you will dis­cov­er the broad spec­trum of appli­ca­tions that are begin­ning to emerge on every­thing from mar­ket­ing to enter­tain­ment neu­rogames to brain health to pro­duc­tiv­i­ty and med­ical appli­ca­tions. I believe many will be sur­prised that com­pa­nies like Nielsen, Microsoft, Posit Sci­ence, Jaw­bone, Accen­ture and Neu­roSky are among lead­ing IP hold­ers, right next to medtech pow­er­hous­es Medtron­ic and Gen­er­al Elec­tric.

As more con­sumers and cor­po­ra­tions, with­in and beyond health­care, begin adopt­ing and uti­liz­ing new neu­rotech­nolo­gies, we will see nov­el appli­ca­tions that will impact old and new indus­tries alike, cre­at­ing new avenues for val­ue cre­ation, effi­cien­cy, and human happiness.

If the oppor­tu­ni­ty evolves as can be dis­cerned by the care­ful read­ing of this report, the next decade looks to be the one when neu­rotech­nol­o­gy will tru­ly become per­va­sive in all of our lives. Every­one has a brain; and even­tu­al­ly every­one will lever­age neu­rotech­nol­o­gy to improve their lives.

zack-lynchZack Lynch is a futur­ist, author, ven­ture cap­i­tal investor, and Exec­u­tive Direc­tor and Founder of the Neu­rotech­nol­o­gy Indus­try Orga­ni­za­tion (NIO). He kind­ly wrote the Intro­duc­tion above to open Sharp­Brains’ mar­ket report Per­va­sive Neu­rotech­nol­o­gy — A Ground­break­ing Analy­sis of 10,000+ Patent Fil­ings Trans­form­ing Med­i­cine, Health, Enter­tain­ment and Busi­ness.


 

Spe­cial offer in hon­or of Brain Aware­ness Week 2016: The Per­va­sive Neu­rotech­nol­o­gy report described above is avail­able at half-price until March 31st, 2016. If your orga­ni­za­tion com­petes with–or learns from– any of the com­pa­nies list­ed above, or any of these 100 top IP hold­ers, you can­not afford not to access Sharp­Brains’ pro­pri­etary intel­li­gence and inde­pen­dent analy­sis about what they are work­ing on, often under the radar.  50%-off dis­count code: BAW2016

To learn more:

  • Info­graph­ic What is Per­va­sive Neurotechnology
  • How to order the report
  • Slid­edeck

Per­va­sive Neu­rotech­nol­o­gy: The Dig­i­tal Rev­o­lu­tion Meets the Human Brain from Sharp­Brains

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Filed Under: Brain/ Mental Health, Education & Lifelong Learning, Peak Performance, Technology & Innovation Tagged With: Accenture, brain, General Electric, intellectual property, Jawbone, Medtronic, Microsoft, mind, NeuroSky, Neurotechnology, Nielsen, patents, pervasive, Pervasive Neurotechnology, Posit-Science

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