Heads-up: as proud Brain Awareness Week Outreach Partners, we are happy to announce that Brain Awareness Week 2014 will take place the week of March 10–16th. Spearheaded by the Dana Alliance for Brain Initiatives every March, BAW unites the efforts of partner organizations worldwide in a celebration of the brain for people of all ages. Activities include open days at neuroscience labs; exhibitions about the brain; lectures on brain-related topics; social media campaigns; displays at libraries and community centers; classroom workshops; and more. SharpBrains will collaborate with activities and materials in English and Spanish, to be announced later this month. Looking forward to a great celebration of our most precious resource!