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The Business and Ethics of the Brain Fitness Boom: New 4-Part Series

Dur­ing a debrief­ing after the 2011 Sharp­Brains Sum­mit, Rick Moody, Direc­tor of the Office of Aca­d­e­m­ic Affairs at AARP, sug­gest­ed that I con­tribute a thought-lead­er­ship piece to a spe­cial issue on brain health for one of their pro­fes­sion­al pub­li­ca­tions by the Amer­i­can Soci­ety on Aging. You can now read the result, over 3,000 words on “The Busi­ness and Ethics of the Brain Fit­ness Boom”:

  • Tomor­row, Jan­u­ary 5th: Part 1 — The Busi­ness
  • This Fri­day, Jan­u­ary 6th: Part 2 — The Ethics
  • Next Mon­day, Jan­u­ary 9th: Part 3 — The Real Need
  • Next Tues­day, Jan­u­ary 10th: Part 4 — The Future

You can track and dis­cuss each part as it becomes avail­able via my Twit­ter account, our Face­book page, LinkedIn group, and RSS feed. Enjoy, and please add your 2 cents!

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As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters and more, SharpBrains is an independent market research firm tracking health and performance applications of brain science.

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