Let’s Define Brain Fitness and Physical Fitness

Bev­er­ly San­born, Vice Pres­i­dent of Pro­gram Devel­op­ment at Bel­mont Senior Liv­ing and sched­uled 2011 Sharp­Brains Sum­mit Speak­er, could not final­ly speak at the Sum­mit (she was very well replaced by col­league Jeff DeBevec), but for­tu­nate­ly we can share her thought­ful answers to the fol­low­ing four crit­i­cal ques­tions. 1. How would you define “brain fit­ness” vs. “phys­i­cal fitness”?…

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Innovation: Get Therapy through your iPhone

Excel­lent arti­cle about an emerg­ing “small rev­o­lu­tion” in men­tal health care: Mari­enti­na Got­sis, media lab man­ag­er at USC, start­ed think­ing about design­ing apps with ther­a­peu­tic poten­tial when she real­ized that her phone had joined her wal­let and keys on the small list of things she nev­er left home with­out. “It’s what keeps peo­ple con­nect­ed, functional,…

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Cognitive Enhancement via Pharmacology AND Neuropsychology, in The New Executive Brain

(Edi­tor’s Note: giv­en the grow­ing media atten­tion to three appar­ent­ly sep­a­rate worlds ‑cog­ni­tive enhance­ment via drugs, brain fit­ness train­ing soft­ware, com­put­er­ized neu­rocog­ni­tive assessments‑, I found it refresh­ing to see our co-founder Elkhonon Gold­berg intro­duce the top­ic of cog­notrop­ic drugs with an inte­gra­tive per­spec­tive in the much updat­ed new edi­tion of his clas­sic book, now titled…

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The Brain Fitness/ Training Market: An Executive Summary

Over the next weeks we are going to be shar­ing the Exec­u­tive Sum­ma­ry of our mar­ket report The State of the Brain Fit­ness Soft­ware Mar­ket 2008 with mem­bers and clients of sev­er­al part­ner orga­ni­za­tions (the British Colum­bia Seniors Liv­ing Asso­ci­a­tion, where I will be speak­ing this Thurs­day, Neu­rotech Reports, where I will speak on October…

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