Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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Nike launches mental training app to help soccer players win the mental game

nike-pro-geniusNike Moves into Brain Train­ing with Launch of Pro Genius (Cre­ativ­i­ty):

Nike has made its first move into the world of men­tal train­ing with the launch of Pro Genius, a series of tools and tech­niques designed to help young soc­cer play­ers devel­op the men­tal side of their game Read the rest of this entry »

Sport-specific brain training programs gain adoption in basketball, ice hockey and soccer

– Elite youth hock­ey play­ers in MN camp. Image cour­tesy of Applied Cog­ni­tive Engi­neer­ing

Intel­li­Gym Trains The Brain Of An Ath­lete Like A Fight­er Pilot (Sport­Techie):

Fight­er pilots and peo­ple play­ing team sports have more in com­mon than you may have thought.

In fact, the cog­ni­tive func­tions play­ers need on the soc­cer pitch, the ice rink and the bas­ket­ball court are very sim­i­lar to those fight­er pilots use dur­ing aer­i­al com­bat. Read the rest of this entry »

Footballers add novelty, variety and challenge to sharpen cognitive and perceptual skills

soccer_ballCan brain train­ing make bet­ter foot­ballers? (The Guardian):

It sounds like a game designed for tod­dlers – throw­ing and catch­ing a ball to encour­age talk­ing – but, accord­ing to coach­es at Southamp­ton FC, brain-train­ing tech­nique Life Kinetik is the lat­est weapon in the war to stop mod­ern life ruin­ing the beau­ti­ful game Read the rest of this entry »

New $3m European-Israeli collaboration to build brain training system and enhance football (soccer) players’ game intelligence

horizon-2020_football_brain-training.

The ini­tial pilot, fund­ed under the EU Hori­zon 2020 frame­work and to be com­plet­ed by 2017, will start with lead­ing Euro­pean soc­cer acad­e­mies includ­ing Ajax Ams­ter­dam, PSV Eind­hoven, AZ Alk­maar and FC Freiburg, in col­lab­o­ra­tion with the Sports Uni­ver­si­ty in Cologne, Ger­many. Read the rest of this entry »

Neuroimaging studies: In soccer, over one thousand “headers” per year can lead to brain injury and cognitive impairment

diffusion-tensor-imaging-soccer-heading

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Study indi­cates there may be a head­ing thresh­old above which the risk for brain dam­age increas­es sig­nif­i­cant­ly: An Inter­view with Michael L. Lip­ton (Dana Foun­da­tion):

Dr. Lip­ton pio­neered the use of MRI tech­nol­o­gy to detect mild trau­mat­ic brain injuries (mTBI) from con­cus­sions. Such injuries, which may bring cog­ni­tive and behav­ioral impair­ment and even neu­rode­gen­er­a­tion lat­er in life in some indi­vid­u­als, is increas­ing­ly seen as a major pub­lic health prob­lem Read the rest of this entry »

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As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters,  SharpBrains is an independent market research firm tracking how brain science can improve our health and our lives.

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