New Brain Fitness Guide

By Caroline Latham | December 14, 2006 |

We are very excit­ed to announce our new guide: <strong>Brain Fit­ness for Sharp Brains: Your <em>New</em> New Year Resolution,</strong>. Alvaro Fer­nan­dez and Dr. Elkhonon Gold­berg wrote it with Car­o­line Lath­am in order to pro­vide an intro­duc­tion to the con­cept, sci­ence, and prac­tice of brain fitness.

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Brain Training and “Brain-ism” in Japan

By Alvaro Fernandez | December 4, 2006 |

Today we are trav­el­ing to Japan. Go Hira­no is a ser­i­al Japan­ese entre­pre­neur who has been explor­ing neu­ro­­science-based oppor­tu­ni­ties in Japan, hav­ing recent­ly cre­at­ed the com­pa­ny NeuWell (neu­ro­science for well­ness). ———————- Key take-aways: — Peo­ple in Japan devour any prod­uct with brain-relat­ed claims — But there has been a recent back­lash against chil­dren videogames, so…

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Posit Science, Nintendo Brain Training, Dakim…WebMD on Brain Fitness.

By Alvaro Fernandez | November 21, 2006 |

Good Web­MD 4‑page arti­cle on Brain Fit­ness pro­grams for seniors. Check Keep­ing Your Brain Fit for Life:Software com­pa­nies are offer­ing new pro­grams that promise to keep your brain sharp as you get old­er. Some quotes: — “The notion of brain fit­ness has even invad­ed pop­u­lar cul­ture. In April, Nin­ten­do released Brain Age, a Japan­ese-inspired, hand­held video…

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Nintendo Wii, emotions and cognitive fidelity

By Alvaro Fernandez | November 20, 2006 |

Jon­ah Lehrer from the Frontal Cor­tex blog has writ­ten a good arti­cle on the Nin­ten­do Wii, William James and Anto­nio Dama­sio over at seedmagazine.com, How the Nin­ten­do Wii will get you emo­tion­al­ly invest­ed in video games. A cou­ple of quotes — While Sony and Microsoft exer­cise your thumbs, Nin­ten­do gives you a full body workout. …

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Reasoning Skills Brain Teaser

By Caroline Latham | November 8, 2006 |

Puz­zle: Marie, Claude, and Jean are in a com­pe­ti­tion. Here are their results: The youngest per­son received the least points. Claude got half of the points of the eldest. Jean received as many points as both oth­ers com­bined. Ques­tion: Who is the eldest ? The Brain Exer­cise: This puz­zle uses plan­ning and rea­son­ing skills. You read…

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Brain Fitness Programs, “Brain Gyms”…Explained

By Alvaro Fernandez | October 17, 2006 |

Thanks to Mind­Hacks for the link to a good Wash­ing­ton Post arti­cle, “Pump­ing Neu­rons”. A cou­ple of quotes: Recent research shows that the brain remains plas­tic, or basi­cal­ly train­able, through­out life. In a study pub­lished in the Jour­nal of the Amer­i­can Med­ical Asso­ci­a­tion in 2002, sig­nif­i­cant per­cent­ages of the 2,802 par­tic­i­pants age 65 and older…

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