Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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Trend: Biopharma embraces digital cognitive assessments to identify behavioral health biomarkers

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The hunt for behavioral health biomarkers is harnessing digital health at the research stage (MedCity News):

“Digital health companies are going through an interesting transformation as research institutions realize the benefit of their technology to collect and manage data for a host of studies. The biopharma industry’s embrace of some digital health tools to manage the costs of drug development has led to more frequent collaborations with Read the rest of this entry »

AARP survey finds most common barrier for adults to add more mentally-stimulating activities: Knowing where to start

2017 AARP Cognitive Activity and Brain Health Survey (AARP Research):

“AARP conducted a study of adults age 40+ to characterize participation in cognitively stimulating activities (CSAs)…Key findings include: Read the rest of this entry »

Will we soon have an “annual brain check-up” — and what may it look like?

Will we soon have an “annual brain check-up” — and what may it look like? Under what conditions may specific brain training/ enhancement methods work? How can we best harness both human neuroplasticity and artificial intelligence (AI) to thrive in the 21st Century? Which companies, technologies and solutions are gaining the most traction so far, and what are some best practices for appropriate use?


The 2017 SharpBrains Virtual Summit (December 5-7th, 2017) will feature over thirty of the world’s top experts and innovators working on ways to enhance our brain health and performance in light of emerging neuroscience and digital technologies. Additionally, and for the first time, it will host a Brainnovations Pitch Contest to foster collaborative problem-solving between scientists, practitioners, technologists and entrepreneurs.

The Summit Agenda will explore in depth the 5 core themes discussed in the article Five reasons the future of brain enhancement is digital, pervasive and (hopefully) bright:

1. 7.5 billion human brains need help to thrive in the Digital Age

2. Lifelong neuroplasticity means all those brains can be enhanced

3. Mobile, sensing, wearable technologies, coupled with artificial intelligence (AI), provide a new platform to harness that neuroplasticity

4. Entrepreneurship and investments are fueling accelerated growth

5. Professionals are stepping up to help ensure appropriate use

 

–> Learn More & Register HERE.

(10%-off promotional code for SharpBrains readers: sharp2017)

Brainy Innovation Tips from Edward Kliphuis, Investment Director with Merck Ventures

Edward Kliphuis

Question: Edward, please share 1-2 major brain health needs you observe right now whose solution demands a creative and significant tech-enabled innovation.

Answer: We need to target depression, stress and fatigue in a quantifiable manner (ie. no wellness-like claims, but real data supporting an improvement in the aforementioned indications). Treatments and early detection too.

Also, ways  to monitor longitudinal cognitive abilities (ie. person-specific brain function over the course of a number of years). Done on a wider population this could provide insights into the impact of certain external factors such as food, air quality, etc.

 

Question: And what advice would you give an entrepreneur launching an innovation to address those needs–for the approach to be successful and sustainable?

Answer: Focus on the right model from day one: You need to identify right away the best approach for the opportunity at hand — for example, regulated medical approach vs. general wellness? Both are viable but going from unregulated to regulated is hardly possible whereas the opposite is viable (although creates a risk of off-label use…)

 

— Edward Kliphuis is an Investment Director with Merck Ventures BV, the Corporate Venture Capital arm of Merck KGaA, Darmstadt, Germany. He is responsible for the New Businesses fund, which invests globally in transformational ideas driven by great entrepreneurs. The New Businesses fund seeks to invest in strategic opportunities beyond Merck’s current businesses, make cross over investments between businesses and invest in digitization opportunities. The total volume of the corporate venture fund is €300 million. He will serve as a Judge in the first Brainnovations Pitch Contest hosted by the 2017 SharpBrains Virtual Summit: Brain Enhancement in the Digital Age (December 5-7th, 2017).

— Brainnovations Judging Panel

Final days to submit scalable & non-pharmacological Brain Health proposals to MIT Solve’s Brain Health Challenge

Insufficient brain healthcare is one of the most pervasive and multi-faceted problems our world faces today. From the young to the old, the rich to the poor, those living in dense cities to isolated farmlands, anyone can be affected by brain health problems. Yet, current solutions to this problem are limited. While some innovations have made significant strides towards improved brain health, there is a pressing need for stronger prioritization of cognitive healthcare and more proactive innovation towards preventative treatments. Read the rest of this entry »

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About SharpBrains

As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters, and more, SharpBrains is an independent market research firm and think tank tracking health and performance applications of brain science.

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