Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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AARP’s Best Books Series: Brain Fitness

We are pleased to report that the AARP’s Best Books Series: Brain Fit­ness List (link opens PDF doc­u­ment you can view, down­load and print at AARP web­site) is final­ly offi­cial­ly avail­able, described as “a list­ing for pub­lic libraries of well-pre­pared books on main­tain­ing a sharp and fit mind through­out the aging process.” Read the rest of this entry »

Brain Plasticity, Health and Fitness Books

As you may have noticed, we just changed a few things in our site, includ­ing prepar­ing a more sol­id Resources sec­tion. Please take a look at the nav­i­ga­tion bar at the top.

One of the new pages, that we will update often, is an expand­ed Books page. Here are the books that we are rec­om­mend­ing now.

Fas­ci­nat­ing books on neu­ro­plas­tic­i­ty (the abil­i­ty of the brain to rewire itself through expe­ri­ence):

Sharon Begley: Train Your Mind, Change Your BrainTrain Your Mind, Change Your Brain: How a New Sci­ence Reveals Our Extra­or­di­nary Poten­tial to Trans­form Our­selves — by Sharon Beg­ley.

 

The Brain That Changes Itself - Norman DoidgeThe Brain That Changes Itself: Sto­ries of Per­son­al Tri­umph from the Fron­tiers of Brain Sci­ence — by Nor­man Doidge.

 

Great pop­u­lar sci­ence books by Read the rest of this entry »

Stanford Media X Annual Conference

We will be attend­ing the 5th Annu­al Media X Con­fer­ence, April 16 and 17, 2007 at Stan­ford Uni­ver­si­ty.

If you are com­ing, please con­tact us so we can talk in more detail about cog­ni­tive and emo­tion­al train­ing (brain fit­ness).

Descrip­tion: Media X Annu­al Con­fer­ence will high­light fun­da­men­tal research about peo­ple and tech­nol­o­gy for our Affil­i­ates and friends.  The research ranges from bio­met­rics for authen­ti­ca­tion, to wire­less net­work sen­sors for enhanced qual­i­ty of life, to gam­ing and lead­er­ship along with Read the rest of this entry »

Brain Fitness and Exercise in Japan

Fun arti­cle in the Wash­ing­ton Post: Aging Japan­ese Keep Their Minds Mov­ing

  • part of a broad range of men­tal acu­ity prod­ucts that are all the rage in Japan: books, toys, food and oth­er things, sold with the pledge that they can reen­er­gize aging brains.”
  • Ana­lysts said the cur­rent brain-train­ing trend began in 2004 and 2005 when video games such as Sega Toys Co.‘s Brain Train­er and Nin­ten­do Co.‘s Brain Age became smash hits. Since its launch, Brain Age for Nintendo’s DS con­sole has sold 6.7 mil­lion copies around the world, includ­ing 3.4 mil­lion in Japan.”

We were for­tu­nate to inter­view a Japan­ese expert on this trend a few months ago. In Brain Train­ing and “Brain-ism” in Japan, we can learn a lot, such as

  • To see the activ­i­ties inside the brain was fresh for peo­ple, but the method­ol­o­gy and log­ic was not reviewed by any sci­en­tif­ic pub­li­ca­tion. It was pub­lished by Read the rest of this entry »

About SharpBrains

As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters and more, SharpBrains is an independent market research firm tracking health and performance applications of brain science.

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