Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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Trend: Consumers spend significantly more on digital brain health and neurotechnology apps

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Peo­ple spent $1.9 bil­lion last year on apps to keep their brains sharp as they age — here’s what actu­al­ly works (Mar­ket­Watch):

With an aging pop­u­la­tion wor­ried about cog­ni­tive decline and demen­tia, such train­ing pro­grams have seen a burst in pop­u­lar­i­ty in recent years. Con­sumers spent an esti­mat­ed $1.9 bil­lion on dig­i­tal brain health and neu­rotech­nol­o­gy apps in 2018, a four­fold increase from $475 mil­lion in 2012, accord­ing to glob­al data from Sharp­Brains, an inde­pen­dent mar­ket-research firm.

But despite the ris­ing inter­est in cog­ni­tive train­ing, evi­dence of its ben­e­fits is still a mixed bag, experts say. Read the rest of this entry »

Dr. Albert Kwon, CEO of Brainnovations Winner AUGMENTx, wants to harness Augmented Reality to significantly ease access to Neurological Rehabilitation Therapies

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Albert, what sur­prised you the most from the Judges’ ques­tions and feed­back dur­ing the Brain­no­va­tions Pitch Con­test?

It was a pleas­ant sur­prise to receive so many votes and such great feed­back, which solid­i­fied my con­vic­tion that there is a great need to cre­ate new ther­a­py options for stroke patients and oth­er neu­ro­log­i­cal injuries, espe­cial­ly giv­en our aging pop­u­la­tion.  Med­ical sys­tems world­wide will strug­gle to han­dle the grow­ing bur­den of chron­ic ill­ness­es unless we start act­ing soon.

In a nut­shell, what is the core idea behind AUG­MEN­Tx?

The core idea is to lever­age visu­al-cog­ni­tive and visu­al-motor/sen­so­ry con­nec­tions of the brain to enhance per­for­mance in dis­ease states.  For exam­ple, mir­ror ther­a­py takes advan­tage of the mir­ror neu­ron path­way to improve post-stroke motor recov­ery and to alle­vi­ate phan­tom limb pain in limb amputees.  And we believe that these ther­a­pies can be deliv­ered on dig­i­tized AR plat­forms, instead of being always con­fined to few spe­cial­ized phys­i­cal reha­bil­i­ta­tion cen­ters.  Why not have them be acces­si­ble from the patient’s home Read the rest of this entry »

The Canadian Centre for Aging & Brain Health Innovation (CC-ABHI) is looking for trial partners to test innovative solutions

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Do you have access to an aging pop­u­la­tion inter­est­ed in pilot test­ing some of the most promis­ing inno­va­tions in the aging and brain health sec­tor?

The Cana­di­an Cen­tre for Aging and Brain Health Inno­va­tion (CC-ABHI) invites inter­est­ed seniors’ care and oth­er health ser­vice orga­ni­za­tions to sub­mit an Expres­sion of Inter­est to act as a tri­al part­ner site for its Indus­try Inno­va­tion Part­ner­ship Pro­gram (i2p2).  Tri­al part­ners will have an oppor­tu­ni­ty to gain ear­ly access to new inno­v­a­tive solu­tions in the aging and brain health sec­tor for test­ing and val­i­da­tion.

Note: Tri­al part­ners must be a seniors’ care or oth­er health ser­vice orga­ni­za­tion in Cana­da, or a net­work part­ner of CC-ABHI in the Unit­ed States. At least one of the project par­tic­i­pants, either the appli­cant com­pa­ny or the tri­al part­ner site, must be locat­ed in Cana­da.

–> Learn more and apply Here.

Relat­ed arti­cles:

Update: To thrive in the Knowledge Age, prioritize Deep work, avoid the Shallows, and Self-Quantify

cognitive_performance—————

Time for a new edi­tion of Sharp­Brains’ e-newslet­ter. Hap­py read­ing!

New thinking:

New research:

New tools:

Recent & Upcoming events:

Final­ly, here you have a fun visu­al illu­sion — What do you see?

Have a great Hal­loween and month of Novem­ber,

The Sharp­Brains Team

Growing demand for products to enhance cognition and memory

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Mar­ket­ing Cog­ni­tion Prod­ucts (Nat­ur­al Prod­ucts Insid­er):

Cog­ni­tion and brain health is a hot top­ic, espe­cial­ly in light of the aging population…As there is cur­rent­ly no cure for demen­tia, con­sumers have a strong inter­est in both per­for­mance and pre­ven­tive cog­ni­tion prod­ucts that include an array of options from Read the rest of this entry »

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About SharpBrains

As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters and more, SharpBrains is an independent market research firm tracking health and performance applications of brain science.

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