Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News


Trend: Nestle launches Wellness Club in Japan integrating Nutritionists and Brain Trainers

wellness-club-japanMatch made in nutri­tion­al heav­en: Nestlé launch­es Well­ness Club (press release):

Nestlé Japan has launched the company’s first per­son­alised health sup­port ser­vice. Nestlé Well­ness Club pro­vides sub­scribers with nutri­tion­al sup­port based on data about their phys­i­cal activ­i­ty, dietary infor­ma­tion and brain train­ing scores, all of which are col­lat­ed by a ded­i­cat­ed app…Dieticians review this infor­ma­tion along­side the results of brain train­ing exer­cis­es to sug­gest month­ly ‘train­ing menus’ to users, and select spe­cial­ly for­ti­fied matcha green tea cap­sules com­pat­i­ble with Nescafé Dolce Gus­to machines, to tar­get people’s pre­cise nutri­tion­al needs.

Mem­bers can also arrange direct con­sul­ta­tions with nutri­tion­ists and ‘brain train­ers’ via Skype.”

Relat­ed arti­cles:

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As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters,  SharpBrains is an independent market research firm tracking how brain science can improve our health and our lives.

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