Trend: Harnessing biometrics and cognitive training to improve athletic performance


Is Cog­ni­tive Train­ing the Next Fron­tier in Sports? (iQ by Intel):

The shift to quan­ti­ta­tive analy­sis of so-called ath­lete intan­gi­bles — data pre­vi­ous­ly unat­tain­able before track­ing devices pro­vid­ed empir­i­cal evi­dence — is replac­ing gut instinct and guess­work in sports…the vol­un­teers spent a half hour play­ing a unique video game that record­ed their phys­i­o­log­i­cal reac­tions to the game — which aroused a sense of com­pe­ti­tion and pres­sure, much like that of an actu­al sport…

Coach­es, scouts, and train­ers rely on obser­va­tions and instinct, and every­one makes mis­takes. We use neu­ro­science-based games and bio­met­ric sig­nals to quan­ti­fy the behav­iors and biosig­nals that actu­al­ly mat­ter for pre­dict­ing ath­let­ic performance.”

This idea of help­ing athlete’s grow and improve their cog­ni­tive poten­tial should be extreme­ly excit­ing for teams and play­ers. Just imag­ine if teams could improve the cog­ni­tive skills of a top phys­i­cal ath­lete and make him a more con­trolled and cere­bral player.”

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About SharpBrains

SHARPBRAINS is an independent think-tank and consulting firm providing services at the frontier of applied neuroscience, health, leadership and innovation.
SHARPBRAINS es un think-tank y consultoría independiente proporcionando servicios para la neurociencia aplicada, salud, liderazgo e innovación.

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