Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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Brain Training and Cognitive Assessment Market Surpassed $1.3 Billion In 2013

Heads-up: We just announced a new intelligence package aimed at education, health, gaming and technology executives and innovators.

“Many market reports provide little value for the money. This market report by SharpBrains is the precise opposite. Its wealth of data and analysis provides very valuable strategic and business development guidance to organizations at the frontier of health and wellness,” says Alexandra Morehouse, VP of Brand Management at Kaiser Permanente. Read the rest of this entry »

Congrats, Digital Brain Health pioneers: Brain Resource, CogState, Emotiv, Lumos Labs, Neurosky, and more

Source: SharpBrains.com’s Report on The Digital Brain Health Market 2012-2020

5 Mar­ket Leaders   Read the rest of this entry »

BrainWare Safari: Brain Training Product Review Survey

As part of our ongo­ing mar­ket research we’d like to ask past and cur­rent users of Learning Enhancement Corporation prod­ucts to share their expe­ri­ence with us via this 3-question anony­mous sur­vey.  Read the rest of this entry »

Transcript: Alvaro Fernandez on Brain Health and Non-invasive Cognitive Enhancement

Below you can find the full tran­script of our engag­ing Q&A ses­sion yesterday on lifelong cognitive fitness, “mental capitalism”, and more,  with Alvaro Fernandez, co-author of The SharpBrains Guide to Brain Fitness, moderated by Harry Moody, Director of Academic Affairs at AARP.

Read the rest of this entry »

New Report Finds A Brain Health Revolution in the Making, Driven by Digital Technology and Neuroplasticity Research

2010MarketReportIn spite of the recent economic downturn, revenues for digital technologies to assess, enhance and treat cognition, or digital brain health and fitness tools, grew 35% in 2009. “The convergence of demographic and policy trends with cognitive neuroscience discoveries and technological innovation is giving birth to a nascent marketplace that can fundamentally transform what brain health is, how it is measured, and how it is done,” says Alvaro Fernandez, member of the World Economic Forum’s Council on the Aging Society and Editor-in-Chief of the report. “This groundbreaking report can help pioneers shape the emerging toolkit to benefit an aging society that increasingly seeks new ways to enhance cognitive functionality and mental wellness across the lifespan.”

“As the brain is thrust into the center of the healthcare ecosystem, innovative cognitive health and brain fitness applications will play an increasingly important role in defining neurocentric health,” adds Jake Dunagan, Research Director at the Institute For The Future.

Report: Transforming Brain Health with Digital Tools to Assess, Enhance and Treat Cognition across the Lifespan: The State of the Brain Fitness Market 2010.

A majority among the 1,900+ decision-makers and early-adopters surveyed said they trusted the effectiveness of non-invasive options above invasive options to enhance critical brain functionality. Professional and intellectual challenges were rated very effective by 61% of respondents, aerobic exercise and reading books by 42%, meditation by 38%, computerized brain training by 26%, taking prescription drugs by 13%, taking supplements by 12%, and self-medicating with drugs by 1%.

These are among the key findings of a 207-page market report released today by SharpBrains and prepared in collaboration with 24 leading scientists and 10 innovative organizations — the most comprehensive such research study done to analyze emerging research, technologies and marketplace.

“We must do for brain health in the 21st century what we largely accomplished in cardiovascular health in the past century. It’s time to take scientific insights out of the lab and to identify practical applications, making the maintenance of good brain fitness a public health priority,” indicates William Reichman, MD, President and CEO of Baycrest.

Other Report Highlights are: Read the rest of this entry »

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As seen in The New York Times, The Wall Street Journal, CNN, and more, SharpBrains is an independent market research firm tracking applied brain science. Explore our most popular resources HERE.

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