Michael Merzenich on Brain Training, Assessments, and Personal Brain Trainers

Inter­view with Dr. Michael Merzenich, Emer­i­tus Pro­fes­sor at UCSF, a lead­ing pio­neer in brain plas­tic­i­ty research. In the late 1980s, Dr. Merzenich was on the team that invent­ed the cochlear implant. In 1996, he was the found­ing CEO of Sci­en­tif­ic Learn­ing Cor­po­ra­tion (Nas­daq: SCIL), and in 2004 became co-founder and Chief Sci­en­tif­ic Offi­cer of Posit Sci­ence. He was elect­ed to the Nation­al Acad­e­my of Sci­ences in 1999 and to the Insti­tute of Med­i­cine this year. He retired as Fran­cis A. Sooy Pro­fes­sor and Co-Direc­tor of the Keck Cen­ter for Inte­gra­tive Neu­ro­science at the Uni­ver­si­ty of Cal­i­for­nia at San Fran­cis­co in 2007. You may have learned about his work in one of PBS TV spe­cials, mul­ti­ple media appear­ances, or neu­ro­plas­tic­i­ty-relat­ed books.

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AAA to deploy Brain Fitness Software DriveSharp to Assess and Train Older Driver’s Brains

The AAA Foun­da­tion for Traf­fic Safe­ty just start­ed to rec­om­mend a new dri­ver safe­ty pro­gram called Dri­ve­Sharp (see AAA and Posit Release Pro­gram to Improve Dri­vers’ Minds), devel­oped by Posit Sci­ence. Dri­ve­Sharp is a com­put­er­ized cog­ni­tive assess­ment and train­ing tool based on Kar­lene Bal­l’s research on old­er adults’ cog­ni­tive fit­ness and dri­ving. In the press…

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Cognitive Heath News: January

Below you have a col­lec­tion of recent news and announce­ments: 1) Brain Fit­ness Com­ing to Senior Exer­cise Class­es (press release): — “The Amer­i­can Senior Fit­ness Asso­ci­a­tion (SFA) has announced a new brain fit­ness train­ing pro­gram designed for exer­cise pro­fes­sion­als. Brain Fit­ness for Old­er Adults teach­es senior fit­ness instruc­tors and per­son­al train­ers how to incor­po­rate effective…

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