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Prevagen Memory Study Falls Short (Truth in Advertising):
“In 2011, four years after launching Prevagen, Wisconsin-based Quincy Bioscience embarked on a study to prove that the active ingredient in the supplement — apoaequorin — improves memory. It did not yield the results Quincy was hoping for. In fact, the Madison Memory Study failed to show a statistically significant improvement in the treatment group over the placebo group — scientist speak for Prevagen wasn’t any better than a placebo at improving memory. [Read more…] about AARP, TINA.org and the National Consumers League join forces to challenge Prevagen memory improvement claims
