A call to action: We need the right incentives to guide ethical innovation in neurotech and healthcare

_______________ Ana Maiques, CEO and founder of neu­rotech com­pa­ny Neu­ro­electrics, writes up a com­pelling case in her recent arti­cle, sum­ma­rized thus: “I strong­ly believe that Neu­rotech entre­pre­neurs can not afford not to be involved in neu­roethics. It is sim­ply not an option any­more.” I share that belief and would like to take it one step further:…

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