Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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Reinventing Brain Medicine, Pharma adopts Digital Therapeutics: Evidence-based videogames, smartphone apps, and sensors

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From app store to drug store, dig­i­tal health is redefin­ing pharma’s pipeline (STAT):

The pitch­es always sound­ed promis­ing: A new soft­ware app could track glu­cose lev­els for peo­ple with dia­betes or soothe the brains of insom­ni­acs. Most phar­ma exec­u­tives would polite­ly smile and nod, but then park their mon­ey some­where else.

Not any­more. Read the rest of this entry »

Dr. Sheryl Flynn on Getting Evidence-Based Rehab Video Games Into the Hands of Users

Dr. Fly­nn will dis­cuss her entre­pre­neur­ial jour­ney to get Evi­dence-Based Rehab Video Games Into the Hands of Users, at the upcom­ing 2012 Sharp­Brains Vir­tu­al Sum­mit (June 7–14th, 2012).

Dr. Sheryl Fly­nn is the founder and CEO of Blue Mar­ble Game Co, a seri­ous games com­pany that focus­es design and devel­op­ment of video games to enhance Read the rest of this entry »

Study: Families’ Perspectives on ADHD and its Treatment

In 2005 the Amer­i­can Acad­e­my of Pedi­atrics (AAP) began an ini­tia­tive to pro­mote an approach to care among its mem­bers in which “…the pedi­atric team works in part­ner­ship with a child and a child’s fam­i­ly to assure that all of the med­ical and non-med­ical needs of the patient are met.” A crit­i­cal­ly impor­tant focus of this approach is the role of the fam­i­ly and child — as devel­op­men­tal­ly appro­pri­ate — in the devel­op­ment of an over­all plan of care.

This shared deci­sion-mak­ing approach is espe­cial­ly impor­tant for con­di­tions like ADHD where there is not a sin­gle treat­ment that is the most appro­pri­ate and pre­ferred option for all patients. How­ev­er, Read the rest of this entry »

About SharpBrains

As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters,  SharpBrains is an independent market research firm tracking how brain science can improve our health and our lives.

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