Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News


Can better cognitive testing platforms accelerate pharma’s Alzheimer’s research and development efforts?


Alzheimer’s cure behind the boom in brain sci­ence (Finan­cial Review):

Bio­gen is one of many mem­bers of big pharma seek­ing the block­buster drug which will inevitably be worth mul­ti­ple bil­lions of dol­lars. Big pharma in the US spends about $US5 bil­lion a year on Alzheimer’s research and development.

Expo­nen­tial growth in the dis­ease over the past decade has not been accom­pa­nied by the devel­op­ment of approved drugs. In fact, Read the rest of this entry »

Harnessing brain training games to better research, prevent and treat Alzheimer’s Disease


Brain Train­ing Data­base: Trea­sure Trove for Pre­clin­i­cal Alzheimer’s Research? (Alzforum):

Some researchers think brain games in general—which adapt to each user’s cog­ni­tive ability—may one day serve as cog­ni­tive diag­nos­tics to Read the rest of this entry »

Brain Training and Cognitive Assessment Market Surpassed $1.3 Billion In 2013

Heads-up: We just announced a new intel­li­gence pack­age aimed at edu­ca­tion, health, gam­ing and tech­nol­ogy exec­u­tives and innovators.

Many mar­ket reports pro­vide lit­tle value for the money. This mar­ket report by Sharp­Brains is the pre­cise oppo­site. Its wealth of data and analy­sis pro­vides very valu­able strate­gic and busi­ness devel­op­ment guid­ance to orga­ni­za­tions at the fron­tier of health and well­ness,” says Alexan­dra More­house, VP of Brand Man­age­ment at Kaiser Per­ma­nente. Read the rest of this entry »

Got Brain? Investing in Our Most Precious Asset in 2013

Open a week­end New York Times or Wall Street Jour­nal and you’ll find a whole sec­tion with detailed infor­ma­tion and advice for indi­vid­u­als look­ing to invest wisely. What you will not find, how­ever, is com­pa­ra­ble infor­ma­tion and advice for invest­ing in your most impor­tant asset of all: your brain. Pre­cisely because it (usu­ally) does its job so smoothly and effec­tively, it’s all too easy to for­get that your brain is there and that it needs to be invested in just as with any­thing else we value and want to con­tinue reap­ing ben­e­fits from. And with more than 2 bil­lion peo­ple world­wide cur­rently suf­fer­ing from brain-based health and pro­duc­tiv­ity chal­lenges with a result­ing global eco­nomic bur­den of more than $2 tril­lion, it’s also an issue of some importance.

We’ve made a lot of progress Read the rest of this entry »

Congrats, Digital Brain Health pioneers: Brain Resource, CogState, Emotiv, Lumos Labs, Neurosky, and more

Source:’s Report on The Dig­i­tal Brain Health Mar­ket 2012–2020

5 Mar­ket Lead­ers   Read the rest of this entry »

Study: Cognitive Markers or Biomarkers to manage Cognitive Health across the Lifespan?

Pre­dict­ing Alzheimer’s Dis­ease More Accu­rate Through Cog­ni­tive Changes Than Bio­mark­ers (Med­ical News):

  • Mea­sur­ing people’s changes in cog­ni­tive abil­i­ties is a bet­ter pre­dic­tor of Alzheimer’s dis­ease than changes in bio­mark­ers, researchers from the Ben­ito Menni Com­plex Assis­ten­cial en Salut Men­tal, Barcelona, Spain, reported in Archives of Gen­eral Psy­chi­a­try, a JAMA journal.”
  • The inves­ti­ga­tors used a range of tests to assess Read the rest of this entry »

Intel Corporation and Lumos Labs Become Gold Sponsors of 2011 SharpBrains Summit

We are pleased to make eleven impor­tant announce­ments about the upcom­ing 2011 Sharp­Brains Vir­tual Sum­mit…eleven addi­tional rea­sons to con­sider reg­is­ter­ing and join­ing our event and com­mu­nity next week.

  1. Intel Cor­po­ra­tion, the “Spon­sors of Tomor­row™”, and Lumos Labs have become Sum­mit Gold Sponsors.
  2. Sharp­Brains will issue a Cer­tifi­cate of Atten­dance to par­tic­i­pants (20 hours of con­tin­u­ing education).
  3. Jamie Wil­son shares 20 rea­sons why vir­tual con­fer­ences are the future.
  4. NIH/ NIA Pro­gram Chief Molly Wag­ster will dis­cuss the new NIH Tool­box for Assess­ment of Neu­ro­log­i­cal and Behav­ioral Function.
  5. Yaakov Stern (Colum­bia), David Darby (CogState), Keith Wesnes (United BioSource) and Jef­frey Kaye (Orcat­ech) will explore The Role of Cog­ni­tive Health Mon­i­tor­ing Systems.
  6. Alvaro Fer­nan­dez (Sharp­Brains) and Muki Hansteen-Izora (Intel Cor­po­ra­tion) will ana­lyze The State of Inno­va­tion and Emerg­ing Marketplace.
  7. You can still Reg­is­ter and obtain a com­pli­men­tary copy of Sharp­Brains’ mar­ket report The State of the Brain Fit­ness Mar­ket 2010 (which includes mar­ket data, ven­dor analy­sis, inno­va­tion case stud­ies, research briefs, and more.)
  8. Michael Merzenich (UCSF), Alvaro Pascual-Leone (Har­vard), Wal­ter Green­leaf (Vir­tu­ally­Bet­ter) and Kate Sul­li­van (Wal­ter Reed) will dis­cuss how Inno­va­tion gets From Lab to Marketplace.
  9. Lumos Labs, Brain Resource, Cogmed, Bay­crest, Cog­niFit, and Posit Sci­ence will present their lat­est tools and solu­tions dur­ing Expo Day.
  10. A total of 19 excel­lent Sum­mit Part­ners help us expand Summit’s reach and influence.
  11. We are plan­ning April/ May social gath­er­ings for Sum­mit par­tic­i­pants in 5 cities: San Fran­cisco, Los Ange­les, Wash­ing­ton DC, NYC, and Toronto, and will help facil­i­tate gath­er­ings in any city/ region with at least 10 Sum­mit participants.

Please visit the 2011 Sharp­Brains Sum­mit web­site to Learn More and Reg­is­ter.

Also, please fol­low us via Twit­ter and spread the word about the Sum­mit using hash­tag #svs11

We look for­ward to “meet­ing” many of you next week! Please remem­ber you can enter dis­count code sharp2011 in order to get 15% off reg­is­tra­tion fees.

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