non-deceptive

Study: The placebo effect works even when people know they are taking a placebo

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Place­bos Prove Pow­er­ful, Even When Peo­ple Know They’re Tak­ing One, New Study Sug­gests (MSU release):

How much of a treat­ment is mind over mat­ter? It is well doc­u­ment­ed that peo­ple often feel bet­ter after tak­ing a treat­ment with­out active ingre­di­ents sim­ply because they believe it’s real — known as the place­bo effect.

A team of researchers from Michi­gan State Uni­ver­si­ty, Uni­ver­si­ty of Michi­gan and Dart­mouth Col­lege is the first to demon­strate that place­bos reduce brain mark­ers of emo­tion­al dis­tress even when peo­ple know they are tak­ing one. [Read more…] about Study: The place­bo effect works even when peo­ple know they are tak­ing a placebo