“The company behind the LearningRX “brain training” program has agreed to pay a $200,000 settlement and to stop making claims that its system is clinically proven to treat serious health conditions, or that it can [Read more…] about Brain training franchisor LearningRx settles FTC complaint about its marketing claims
Federal Trade Commission
Lumosity’s Stumble Reveals How We Think About Thinking (BuzzFeed News):
“The ads were pervasive, popping up on CNN, Fox News, NPR, and Google searches. And they were persuasive: Playing Lumosity games would do your brain good…But these claims sounded a little too rosy to the Federal Trade Commission, which [Read more…] about Under new CEO, Lumosity to expand brain training platform with focus on applied skills and broader social, wellness factors
“Federal enforcement action against the makers of a mobile app that claims to improve users’ vision will have a chilling effect on scientists hoping to commercialize their research, the app’s inventor told Bloomberg BNA Feb. 24. [Read more…] about Important conversation: Who knows more about improving vision, a) the Federal Trade Commission or b) 60+ vision scientists
Despite all the noise around brain training, we must be careful not to confuse commerce with science. It is important to remember that the Federal Trade Commission (FTC), which regulates marketing claims and communications in the United States, issues legal rulings against specific commercial behaviors. [Read more…] about The Federal Trade Commission vs Lumosity: What does it mean for the brain training market?
“UC Riverside professor of psychology Aaron Seitz had an idea for a mobile health app based on his area of research.…Seitz is the academic behind UltimEyes, the vision improvement app that got dinged by the Federal Trade Commission (FTC) for $150,000 last week for making deceptive claims about the app’s efficacy. [Read more…] about Next: How to best civilize the mobile brain health and brain training Wild West (Tip: Consumer education may help more than pure regulation)
Time for SharpBrains’ January e‑newsletter, featuring a wealth of brain health insights, neuroscience research reports, a landmark action by the Federal Trade Commission…and some quick brain teasers. Enjoy!
- Brain health research study by AARP: Consumers pursue brain training to support a more enjoyable, self-managed life
- Can self-monitoring help promote academic success, and reduce ADHD symptoms, in college students with ADHD
- Studies point toward clear benefits to cultivating mindfulness in the workplace
- In the New Year, toss a coin or trust Dr. Oz for medical advice?
- To help children with ADHD improve academic performance, combine medication AND behavioral treatment
- Harnessing a virtual reality brain training game to diagnose mild cognitive impairment
- New book on neuroplasticity by Norman Doidge: The Brain’s Way of Healing
- New online course: How to Navigate Conventional and Complementary ADHD Treatments for Healthy Brain Development (10%-off discount code: sharp2015)
- Are neuromarkers on the cusp of transforming education and mental health?
- General Chiarelli: “We have a totally dysfunctional research system (for brain and mental health)”
- The Federal Trade Commission orders Focus Education to stop making unsubstantiated brain training claims
- Trend: Mobile apps to improve vision via perceptual learning
- E‑therapy stepping up to fill mental health gaps
- For college students, mental health screening kiosks offer ‘Check-Up from the Neck Up’
- Dealing with opportunities and challenges from mood-altering consumer wearables
- Expanding the brain health toolkit with mobile neurobehavioral tests — aka a “brain thermometer”?
- Virtual Expo day: Digital Artefacts (BrainBaseline), HeartMath, Sleep Genius, The Alzheimer’s Research and Prevention Foundation
Finally, when you have a few minutes you may want to try these quick brain teasers to test your cognitive skills…and your cognitive biases.
Have a great month of February!