Overview

The State of the Brain Fitness Software Market 2008

– Pub­lished March 11th, 2008

This 87-page report is the first to define the brain fit­ness soft­ware mar­ket, sum­ma­rize the sci­ence behind brain plas­tic­i­ty and cog­ni­tive train­ing, and ana­lyze the size and trends of its four cus­tomer seg­ments: con­sumers, health­care & insur­ance providers, K12 school sys­tems, and for­tune 1000 com­pa­nies, mil­i­tary, and sports teams.

The report tracks devel­op­ments at over 20 pub­lic and pri­vate com­pa­nies offer­ing tools to assess and train brain func­tions and pro­vides impor­tant indus­try data, insights and analy­sis to help investors, exec­u­tives, entre­pre­neurs, and pol­i­cy mak­ers nav­i­gate the oppor­tu­ni­ties and risks of this rapid­ly grow­ing mar­ket. The report dis­cuss­es the impli­ca­tions of cog­ni­tive sci­ence on healthy aging and a num­ber of dis­or­ders such as atten­tion deficits, dyslex­ia, stroke and trau­mat­ic brain injury, schiz­o­phre­nia, autism, mild cog­ni­tive impair­ment, and Alzheimer’s dis­ease. The report also pro­vides infor­ma­tion and frame­works to help insti­tu­tion­al buy­ers make informed pur­chase deci­sions about brain fit­ness programs.

Report High­lights
Table of Contents
List of Figures
Com­pa­nies Included
End Notes

For bulk orders and nonprofit/ aca­d­e­m­ic dis­counts, email us at reports@sharpbrains.com with your spe­cif­ic inter­est and information.

A few acco­lades for the report:

“Final­ly, an insight­ful and com­plete overview of the sci­ence, com­pa­nies and trends in the brain fit­ness field. A must-read for every­one offer­ing prod­ucts and ser­vices to boomers and elders or buy­ing them.”
— Glo­ria Cavanaugh, for­mer Pres­i­dent & CEO of the Amer­i­can Soci­ety on Aging and found­ing Board mem­ber of the Nation­al Alliance for Caregiving.

“This ground­break­ing report pro­vides a defin­i­tive overview of the emerg­ing Brain Fit­ness indus­try — an impor­tant cat­e­go­ry to watch for every gam­ing and health­care exec­u­tive and investor. Sharp­Brains’ com­pre­hen­sive report defines a clear scope for the mar­ket and also charts its evo­lu­tion, path and key trends.”
— Tim Chang, Prin­ci­pal at Nor­west Ven­ture Partners.

“This is the first clear, con­cise and com­pre­hen­sive overview and analy­sis I have seen of the emerg­ing Brain-Train­ing mar­ket­place. It is a great mar­ket research for every investor, entre­pre­neur, man­ag­er, researcher and oth­ers who seek an under­stand­ing of the sub­ject. Per­son­al­ly, I was wait­ing such a review for quite a while. The Sharp­Brains staff, led by Alvaro Fer­nan­dez, real­ly did a great job here.”
— Dan­ny Dankn­er, CEO, Applied Cog­ni­tive Engi­neer­ing (ACE).

“We found the analy­sis clear, pre­cise, loaded with sub­stan­tive insight. One would be fool­hardy not to use this pub­li­ca­tion as the best guide to this mar­ket”.
— Dr. Arthur Lavin, Asso­ciate Clin­i­cal Pro­fes­sor of Pedi­atrics, Case Med­ical School, and Med­ical Direc­tor of A Work­ing Mind.

“This report is a must have for those in the brain health indus­try. Final­ly, an easy to use objec­tive resource orga­niz­ing the flur­ry of glob­al brain health activ­i­ties. The State of the Brain Fit­ness Soft­ware Mar­ket report not only tells the sto­ry of cog­ni­tive train­ing and brain fit­ness, but pro­vides a broad range of data allow­ing one to more swift­ly nav­i­gate the cur­rent ter­rain and future landscape.”
— Debra Ray­bold, Direc­tor, Brain Health Cen­ter, Memo­r­i­al Hos­pi­tal Health Sys­tem, South Bend, Indiana.

“As we begin the task of devel­op­ing a Brain Fit­ness Cen­ter at our Sun­rise Senior Liv­ing Com­mu­ni­ty, this Brain Fit­ness Mar­ket Report is prov­ing help­ful in numer­ous ways to devel­op our “road map” to nav­i­gate through the maze of infor­ma­tion, myths and con­fu­sion that exists as Brain Fit­ness. (Full quote below)
— Dou­glas C. But­tner, Exec­u­tive Direc­tor, The Jef­fer­son Sun­rise Senior Living.

“An in-depth and cred­i­ble mar­ket research report that pro­vides an objec­tive view for investors and exec­u­tives look­ing for gam­ing and health oppor­tu­ni­ties in the grow­ing “brain train­ing” space. This report is a must-read to under­stand the state of the mar­ket, the play­ers, and key trends.”
— Daniel Gold­man, founder of Total Enter­tain­ment Net­work and for­mer exec­u­tive at Posit Sci­ence Corporation.

“The report met and exceed­ed all of our expec­ta­tions. The report’s clar­i­ty and fac­tu­al basis was refresh­ing. I found it hard to put down. Our fol­low-up brain­storm ses­sion with Alvaro was the icing on the cake. Thank you Sharp­Brains for putting togeth­er such a com­pre­hen­sive body of infor­ma­tion and sup­port to assist in the launch of our business.”
— Adam Mer­ri­field, CFO AKM Hold­ings, Inc.

“Well done! Your 2008 Brain Fit­ness report is a wel­comed resource. Your firm pro­vid­ed a valu­able syn­the­sis of the state of the indus­try, iden­ti­fied mar­ket dri­vers and pro­filed the major play­ers, and pro­vid­ed many help­ful insights. This report is time­ly and a great val­ue.”
— Jay Thomp­son, Direc­tor of Project Man­age­ment, Ore­gon Cen­ter for Applied Science.

“This report is com­pre­hen­sive to say the least. It pro­vides an essen­tial ser­vice for long term care orga­ni­za­tions who want to pro­vide mind-enhanc­ing pro­grams and ser­vices. There is a bewil­der­ing array of tech­nol­o­gy cur­rent­ly avail­able. Few, if any, of us have the resources or exper­tise to sort through all the lit­er­a­ture to help deter­mine what may work best for a giv­en group of res­i­dents, as well as what is most prac­ti­cal from a staff imple­men­ta­tion per­spec­tive. The State of the Brain Fit­ness Mar­ket report helps sort out the strengths and capac­i­ties of these new tech­nolo­gies and answers some urgent questions.”
— Bev­er­ly San­born, Vice Pres­i­dent of Activ­i­ties and Mem­o­ry Pro­grams at Bel­mont Vil­lages Senior Living.

“The State of the Brain Fit­ness Soft­ware Mar­ket 2008 report has pro­vid­ed us with a wealth of infor­ma­tion and has helped us val­i­date our busi­ness plan. Sharp­Brains has done a great job in gath­er­ing all the rel­e­vant knowl­edge, cur­rent state of the mar­ket and pro­ject­ing the future direc­tion. This is anoth­er step in defin­ing sci­ence-based Brain fit­ness as a cat­e­go­ry in it own right.”
— Raza Shaikh , Founder mCognix.

“The 2008 State of the Brain Fit­ness Soft­ware Mar­ket report is a time­ly analy­sis of the sta­tus of this new and emerg­ing mar­ket…health­care and insur­ance lead­ers will ben­e­fit immense­ly from this state of the art, com­pre­hen­sive overview and insight­ful analysis.”
– Lar­ry McCleary, M. D., for­mer act­ing Chief of Pedi­atric Neu­ro­surgery at Den­ver Chil­dren’s Hospital.

“As we begin the task of devel­op­ing a Brain Fit­ness Cen­ter at our Sun­rise Senior Liv­ing Com­mu­ni­ty, this Brain Fit­ness Mar­ket Report is prov­ing help­ful in numer­ous ways to devel­op our “road map” to nav­i­gate through the maze of infor­ma­tion, myths and con­fu­sion that exists as Brain Fit­ness. It has helped us define a Brain Fit­ness des­ti­na­tion for our community.

• The accu­rate and unbi­ased infor­ma­tion regard­ing the sci­ence behind “Brain Fitness” pro­vides the foun­da­tion for edu­cat­ing our residents.
• The com­par­isons not­ing sim­i­lar­i­ties, dif­fer­ences, for­mats and expec­ta­tions of avail­able pro­grams assists us in choos­ing the program(s) that are best suit­ed to the indi­vid­ual needs, inter­ests and goals. It helps us stay with­in our bud­get to cre­ate a library of pro­grams and a resource for assist­ing each res­i­dent in find­ing a pro­gram appro­pri­ate for him/her.
• The inter­views with experts in the field of Brain Health are infor­ma­tive, yet easy to comprehend.
• The report goes beyond pre­sent­ing basic infor­ma­tion by explor­ing clin­i­cal appli­ca­tions for the present and future. It defines the poten­tial appli­ca­tions for pre­ven­tive health care. The inter­ests, con­fu­sion, gen­er­al­iza­tions, mis­con­cep­tions and expec­ta­tions of con­sumers, edu­ca­tors, health care and insur­ance providers are addressed. It helps clar­i­fy the truths from the myths of brain fit­ness based on the most cur­rent research and knowledge.
• The soft­ware com­pa­ny pro­files are clear and con­cise. The graphs through­out the report are easy to interpret.
• The spe­cif­ic check­list for select­ing brain fit­ness soft­ware helps define the para­me­ters and objec­tives of each pro­gram there­by pro­vid­ing excel­lent guide­lines for match­ing the needs and expec­ta­tions of the user to the appro­pri­ate program.

For any orga­ni­za­tion con­sid­er­ing Brain Fit­ness Pro­grams and won­der­ing, “But where do we begin?”, and “How can we acquire expert advice and pro­ceed to cre­ate a cen­ter that meets the needs of those inter­est­ed in pur­su­ing this activity?”, The State of The Brain Fit­ness Soft­ware Mar­ket 2008 report pro­vides com­pre­hen­sive and insight­ful answers and frame­works to make informed deci­sions.”
— Dou­glas C. But­tner, Exec­u­tive Direc­tor, The Jef­fer­son Sun­rise Senior Living.