palo-alto

Stimulating Minds, Stimulating Links

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Just a quick note to announce a new Sil­ver Spon­sor of the Sharp­Brains Sum­mit, and link to a cou­ple stim­u­lat­ing online conversations.

iftf-logoThe Insti­tute For the Future is an inde­pen­dent, non­prof­it strate­gic research group with more than 40 years of fore­cast­ing expe­ri­ence. The core of our work is iden­ti­fy­ing emerg­ing trends and dis­con­ti­nu­ities that will trans­form glob­al soci­ety and the glob­al mar­ket­place. We pro­vide our mem­bers with insights into busi­ness strat­e­gy, design process, inno­va­tion, and social dilem­mas. Our research spans a broad ter­ri­to­ry of deeply trans­for­ma­tive trends, from health and health care to tech­nol­o­gy, the work­place, and human iden­ti­ty. The Insti­tute for the Future is locat­ed in Palo Alto, California.

I have been col­lab­o­rat­ing infor­mal­ly with IFTF projects for a few years, and it is excit­ing to col­lab­o­rate on the upcom­ing Sum­mit and relat­ed work.

Now, two stim­u­lat­ing links:

1) Ency­clo­pe­dia Bri­tan­ni­ca Blog is host­ing an online con­ver­sa­tion on Mul­ti-task­ing:

“Mul­ti­task­ing” remem­ber when that was some­thing com­put­ers did? They were sup­posed to do it for our ben­e­fit, to make our lives eas­i­er, but some­how it has­n’t quite worked out that way. With fast com­put­ers, the Inter­net, and smart phones in our pock­ets, today we’re always teth­ered to The Net­work, and some­times it seems we’re doing its bid­ding instead of it doing ours. There’s so much to do, it comes at us so fast, and it all has to be done now. The solu­tion: for­get what you were taught about doing one thing at a time and start doing sev­er­al things at once. Call your office from the express­way. Bring that Black­ber­ry to the meet­ing. Answer e‑mails over din­ner. Multitask.

Of course, whether mul­ti­task­ing real­ly is effi­cient is a mat­ter both of pub­lic debate and clin­i­cal research, and it’s just one of the ques­tions we plan to get into next week in a new forum on the sub­ject here at the Bri­tan­ni­ca Blog.”

You can par­tic­i­pate Here.

2) For extra brain & mind read­ing, you can vis­it  yes­ter­day’s Encephalon edi­tion at The Mouse Trap. Enjoy!

Ten Reflections on Cognitive Health and Assessments

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Let me sum­ma­rize ten high­lights and reflec­tions from stim­u­lat­ing dis­cus­sions on cog­ni­tive health and assess­ments I have had this month so far.

Jan­u­ary 8–9th: Sym­po­sium on Co-Adap­tive Learn­ing: Adap­tive Tech­nol­o­gy for the Aging (details Here), orga­nized by the Ari­zona State Uni­ver­si­ty’s Cen­ter for Adap­tive Neur­al Systems:

1. Cog­ni­tive health is a crit­i­cal fac­tor in over­all health­care, but is often approached in a frag­ment­ed, non-sys­tem­at­ic way. Most speak­ers in the sym­po­sium did men­tion how cog­ni­tive health issues inter­act with their spe­cif­ic areas of focus (aging, Parkin­son’s Dis­ease, trau­mat­ic brain injury, Alzheimer’s…) but there was a lack of a com­mon frame­work and tax­on­o­my to define the prob­lem and iden­ti­fy solu­tions and inter­ven­tions to mea­sure and help main­tain cog­ni­tive health across the lifespan.

2. For exam­ple, Parkin­son’s Dis­ease. Did you know (I did­n’t) that a sig­nif­i­cant per­cent­age of Parkin­son’s patients have well-iden­ti­fied cog­ni­tive impair­ments, most­ly in their exec­u­tive func­tions but also per­cep­tu­al problems?

3. We tru­ly need a Cul­ture of Cog­ni­tive Health, as Ran­dal Koene point­ed out.

4. May online cog­ni­tive games serve as ongo­ing, real-time assess­ment of cog­ni­tive func­tion? Misha Pavel thought so. He also added we may well see “cog­ni­tive exer­cise coach­es” some­time in the horizon.

5. Skip Riz­zo pre­sent­ed how vir­tu­al real­i­ty can help address Post Trau­mat­ic Stress Dis­or­der (PTSD) and even to admin­is­ter inno­v­a­tive cog­ni­tive assessments.

6. My pre­sen­ta­tion, titled The Emerg­ing Cog­ni­tive Fit­ness Mar­ket: Sta­tus, Trends and Chal­lenges, is avail­able Here

7. Jan­u­ary 22nd: Con­sumer Reports orga­nized a health sum­mit titled [Read more…] about Ten Reflec­tions on Cog­ni­tive Health and Assessments

The Emerging Brain Fitness Software Market: Building Better Brains

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This is an event you may be inter­est­ed in, if you are based in the San Fran­cis­co Bay Area.

The MIT Club of North­ern Cal­i­for­nia, Amer­i­can Soci­ety on Aging, The Busi­ness Forum on Aging and Smart­Sil­vers presents:

The Emerg­ing Brain Fit­ness Mar­ket:  Build­ing Bet­ter Brains (Con­tact infor­ma­tion and Reg­is­tra­tion Here)

Date: 02/12/2008 Tuesday
Time: 6:00pm
Venue: Wil­son Sonsini
Loca­tion: 950 Page Mill Road, Palo Alto
Cost: $20 online, $25 walk-in

Con­tact infor­ma­tion and Reg­is­tra­tion Here.

Here is the buzz  Sci­en­tif­ic, tech­no­log­i­cal and demo­graph­ic trends have con­verged to cre­ate an excit­ing new mar­ket in brain fit­ness, where soft­ware and online appli­ca­tions can assess and train cog­ni­tive abil­i­ties. That equates to a sharp­er mind and bet­ter mem­o­ry reten­tion con­tribut­ing to health­i­er aging.  There is cur­rent­ly a $400m world­wide mar­ket with high growth ahead predicted.

Join us in live­ly and infor­ma­tive dis­cus­sions as Alvaro Fer­nan­dez; CEO of SharpBrains.com sum­ma­rizes the sci­ence, key mar­ket seg­ments, play­ers and trends, based on the first Brain Fit­ness Soft­ware Mar­ket Report, pre­sent­ed in this event.  He will dis­cuss the impli­ca­tions with sev­er­al neu­ro-tech­nol­o­gy, gam­ing experts and investors.”  Mod­er­at­ed by Zack Lynch, the speak­er and pan­el will dis­cuss: [Read more…] about The Emerg­ing Brain Fit­ness Soft­ware Mar­ket: Build­ing Bet­ter Brains

Creativity, Michael Ray and Motto

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Mot­to Mag­a­zine brings a great inter­view between Ani­ta Sharpe and Michael Ray, on How To Reach Your High­est Goal. Very fun week­end read­ing mate­r­i­al, includ­ing plen­ty of quotes and reflec­tions on how cre­ativ­i­ty can be trained/ enhanced by one of my favorite Stan­ford MBA pro­fes­sors. Some quotes:

  • “But as the 1980s began, Ray and Myers kicked off more than two decades teach­ing one of the most influ­en­tial and talked about cours­es at Stan­ford University’s Grad­u­ate School of Busi­ness — a class on cre­ativ­i­ty and inno­va­tion. They taught MBA stu­dents who would go on to become some of the great­est cre­ators in the world of busi­ness, includ­ing eBay’s first pres­i­dent, Jef­frey Skoll, and Good to Great author Jim Collins.”
  • “When (Apple co-founder) Steve Jobs came to our class, every­body was say­ing we have to get into the com­put­er busi­ness. He said, you don’t nec­es­sar­i­ly have to do that. He said, go into San Fran­cis­co and get a job as a wait­er and find out what comes out of that.”
  • MOTTO: You have had a num­ber of renowned and suc­cess­ful stu­dents. How would you sum­ma­rize the char­ac­ter­is­tics that they share that con­tribute to their inner and out­er success?
  • RAY: A sense of open­ness of con­scious­ness. Those peo­ple who are [Read more…] about Cre­ativ­i­ty, Michael Ray and Motto