Brain Training: No Magic Bullet, Yet Useful Tool. Interview with Elizabeth Zelinski

Sharon Beg­ley, Newsweek’s sci­ence reporter, recent­ly wrote that — “With the nation’s 78 mil­lion baby boomers approach­ing the age of those dread­ed ‘“where did I leave my keys?” moments, it’s no won­der the mar­ket for com­put­er-based brain train­ing has shot up from essen­tial­ly zero in 2005 to $80 mil­lion this year, accord­ing to the consulting…

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