Limitless evidenceless trend: The growth of nootropic supplements

_______ The all-too-under­­­s­tand­able urge to buy a bet­ter brain (Vox): “… unfor­tu­nate­ly, Bradley Coop­er is part­ly to blame for the boom of the edi­ble brain-improve­­ment indus­try. In 2011, he starred in Lim­it­less, a movie about a man who takes a spe­cial pill and becomes smarter and more capa­ble than any­one else on Earth. I’m joking…

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