Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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Upcoming Talks on Applied Neuroscience, Brain Fitness and Adaptive Organizations

A quick FYI — I will be speak­ing at the fol­low­ing events. Please do come and say Hel­lo if you get the chance!

> Sep­tem­ber 19–20th, San Fran­cisco, CA: Trans­lat­ing Neu­ro­science Into Mar­ketable Ther­a­peu­tic Inter­ven­tions, at the Enter­tain­ment Soft­ware and Cog­ni­tive Neu­rother­a­peu­tics Soci­ety (ESCoNS). Details Here.

> Sep­tem­ber 23rd, Los Gatos, CA: The Sharp­Brains Guide to Brain Fit­ness, at Los Gatos Pub­lic Library. Details Here.

> Novem­ber 8th, San Fran­cisco, CA: Brain Fit­ness for Adap­tive Orga­ni­za­tions, at the 2011 Neu­roLead­er­ship Sum­mit. Details Here.

Memory Problems? Perhaps you are Multi-tasking

Today’s kids are into mul­ti-task­ing. This is the gen­er­a­tion hooked on iPods, IM’ing, video games — not to men­tion TV! Many peo­ple in my gen­er­a­tion think it is won­der­ful that kids can do all these things simul­ta­ne­ous­ly and are impressed with their com­pe­tence.

Well, as a teacher of such kids when they reach col­lege, I am not impressed. Col­lege stu­dents these days have short atten­tion spans and have trou­ble con­cen­trat­ing. They got this way in sec­ondary school. I see this in the mid­dle-school out­reach pro­gram I help run. At this age kids are real­ly wrapped up in mul­ti-task­ing at the expense of focus.

Accord­ing to a Kaiser Fam­i­ly Foun­da­tion study last year, school kids in all grades beyond the sec­ond grade com­mit­ted, on aver­age, more than six hours per day to TV or videos, music, video games, and com­put­ers. Almost one-third report­ed that “most of the time” they did their home­work while chat­ting on the phone, surf­ing the Web, send­ing instant mes­sages, watch­ing TV, or lis­ten­ing to music.

Kids think that this enter­tain­ment while study­ing helps their learn­ing. It prob­a­bly does make learn­ing less tedious, but it clear­ly makes learn­ing less effi­cient and less effec­tive. Mul­ti-task­ing vio­lates every­thing we know about how mem­o­ry works. Now we have objec­tive sci­en­tif­ic evi­dence that Read the rest of this entry »

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As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters and more, SharpBrains is an independent market research firm tracking health and performance applications of brain science.

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