Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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Cogmed, emWave, brainHQ, Lumosity and “I have seen the results I wanted”

Ques­tion by Veron­i­ca Yin:
Cogmed has the high­est sur­vey results for “I have seen the results I want­ed.” I had nev­er heard of it before. emWave comes a close sec­ond, and I had­n’t heard of it either. And then brain­HQ and Lumos­i­ty are well ahead of gen­er­al brain games. What do you rec­om­mend for a busy mom and lawyer in my 50s? And for my teenage kids? Read the rest of this entry »

Brain Training and Cognitive Assessment Market Surpassed $1.3 Billion In 2013

Heads-up: We just announced a new intel­li­gence pack­age aimed at edu­ca­tion, health, gam­ing and tech­nol­o­gy exec­u­tives and inno­va­tors.

Many mar­ket reports pro­vide lit­tle val­ue for the mon­ey. This mar­ket report by Sharp­Brains is the pre­cise oppo­site. Its wealth of data and analy­sis pro­vides very valu­able strate­gic and busi­ness devel­op­ment guid­ance to orga­ni­za­tions at the fron­tier of health and well­ness,” says Alexan­dra More­house, VP of Brand Man­age­ment at Kaiser Per­ma­nente. Read the rest of this entry »

Transcript: Q&A with Alvaro Fernandez about The SharpBrains Guide to Brain Fitness

Alvaro Fernandez

Alvaro Fer­nan­dez

You can now read the full tran­script of yes­ter­day’s Q&A ses­sion on a vari­ety of brain health and fit­ness top­ics, from mem­o­ry improve­ment to heart rate mon­i­tors, exer­cise, med­i­ta­tion, “Grain Brain,” brain train­ing, and more. A cou­ple of good exchanges:

Ques­tion by Stephen Jep­son
What spe­cif­ic phys­i­cal activ­i­ties con­tribute to the great­est changes in the brain in the short­est peri­od of time? Once the neu­ro­ge­n­e­sis and neu­ro­plas­tic­i­ty that results from those changes has occurred what must one do to main­tain that growth? Read the rest of this entry »

(Some) New Yorker articles are bogus

Scarecrow-or-strawmanI love read­ing the New York­er. I have writ­ten before about bogus brain games, and about bogus brain train­ing claims. We have pub­lished a 10-ques­tion check­list to help con­sumers make informed deci­sions.

All this is to say I was sur­prised to read a recent New York­er blog arti­cle titled “Brain games are bogus.” If you are going to make such strong claims, you need to back them up with seri­ous due dili­gence and analy­sis, and explain to read­ers what Read the rest of this entry »

Using Your Head: What is the Future of Brain Health? (Interview Part 2)

Into_The_Future(Edi­tor’s Note: this is Part 2 of the con­ver­sa­tion between David Coleiro and Alvaro Fer­nan­dez on the future of brain health. You can read Part 1 Here)

Non-inva­sive tech­nolo­gies
There is now a grow­ing toolk­it of non-inva­sive tech­nolo­gies which can be used in brain train­ing. Exam­ples of these include: Read the rest of this entry »

About SharpBrains

As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters,  SharpBrains is an independent market research firm tracking how brain science can improve our health and our lives.

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