brain health quiz

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Is a Dubi­ous ‘Brain Health Quiz’ Stok­ing Alzheimer’s Anx­i­ety to Lure Patients? (Undark):

“…Alarmist med­ical adver­tis­ing is pret­ty fun­ny on tele­vi­sion, but it can be far more trou­bling in real life. Although I’ve nev­er been alert­ed to impend­ing death, I recent­ly received an adver­tise­ment from my own trust­ed health care provider warn­ing that I may have Alzheimer’s dis­ease, although I have no known symp­toms and no com­plaints. [Read more…] about Beware alarmist med­ical adver­tis­ing about Alzheimer’s dis­ease: The sto­ry of one “Brain Health Quiz”