Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

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Update: Common anticholinergic meds seen to increase dementia risk

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Dear read­er,

It’s time for Sharp­Brains e‑newsletter dis­cussing the lat­est research and inno­va­tions to help pro­mote brain health, open­ing in this occa­sion with a large and wor­ry­ing study track­ing the long-term neur­al impact of com­mon­ly pre­scribed med­ica­tions.

New brain research:

New brain technology:

New brain thinking:

 

Last but not least, here is a fun brain teas­er for the week­end.  What do you see?

 

Have a great month of July,

 

The Sharp­Brains Team

Kindle Countdown Deal to read over the summer (and apply!) a great book on brain health and brain fitness

Good news: The kin­dle edi­tion of The Sharp­Brains Guide to Brain Fit­ness is avail­able at a sig­nif­i­cant dis­count, in the US and UK Ama­zon stores, from now until Sun­day, June 30th.

We hope you enjoy the oppor­tu­ni­ty to access and read what has become a key book to nav­i­gate the lat­est in brain health and brain fit­ness!

» Access the pro­mo­tion HERE

Your brain is your most pre­cious asset, and it is wise to invest in it … (This is) A stim­u­lat­ing, chal­leng­ing resource, full of sol­id infor­ma­tion and prac­ti­cal tips for improv­ing brain health.” —Kirkus Reviews

A much-need­ed resource to help us bet­ter under­stand our brains and minds and how to nour­ish them through life.“ —Susan E. Hoff­man, Direc­tor, Osh­er Life­long Learn­ing Insti­tute at UC Berke­ley Read the rest of this entry »

Study: Few wearable neurotechnologies have been directly tested by high-quality, peer-reviewed research

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Wear­able brain devices sold with ques­tion­able claims (Com­put­er World):

Wear­able ‘neu­rotech­nol­o­gy’ devices have in recent years hit the main­stream mar­ket; pitched to con­sumers as a way to improve mem­o­ry and atten­tion, boost brain fit­ness and con­trol games and objects with the pow­er of the mind.

An analy­sis of com­mer­cial­ly avail­able wear­able ‘neu­rode­vices’ pub­lished this week in jour­nal Neu­ron has cast doubt on whether their mak­ers can back up such claims. Read the rest of this entry »

Trend: Consumers spend significantly more on digital brain health and neurotechnology apps

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Peo­ple spent $1.9 bil­lion last year on apps to keep their brains sharp as they age — here’s what actu­al­ly works (Mar­ket­Watch):

With an aging pop­u­la­tion wor­ried about cog­ni­tive decline and demen­tia, such train­ing pro­grams have seen a burst in pop­u­lar­i­ty in recent years. Con­sumers spent an esti­mat­ed $1.9 bil­lion on dig­i­tal brain health and neu­rotech­nol­o­gy apps in 2018, a four­fold increase from $475 mil­lion in 2012, accord­ing to glob­al data from Sharp­Brains, an inde­pen­dent mar­ket-research firm.

But despite the ris­ing inter­est in cog­ni­tive train­ing, evi­dence of its ben­e­fits is still a mixed bag, experts say. Read the rest of this entry »

Trend: Going on a brain health vacation

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A Look at Lux­u­ry Resorts That Now Offer Brain Health Pro­grams (Next Avenue):

Like any self-dis­re­spect­ing woman, I’ve spent a life­time of mir­ror scruti­ny (and cash) on my thighs, hips, heart, back, post-baby bel­ly, even my eye­brows. For all this invest­ment, I’ve paid scant atten­tion to the one irre­place­able body part that keeps every­thing else run­ning: my brain.

Why not learn how to show it some love, then, in the nicest pos­si­ble way — by tak­ing it on a brain vaca­tion?

Gray mat­ter is the lat­est twist in the red-hot well­ness tourism cat­e­go­ry, which is grow­ing by 7.5% a year, accord­ing to the Glob­al Well­ness Insti­tute .… “It’s pos­si­ble to alter 70% of your genet­ic des­tiny by chang­ing non­genet­ic fac­tors, with the deci­sions you make. That’s the new field called epi­ge­net­ics,” says Dr. Richard Car­mona, the 17th U.S. Sur­geon Gen­er­al…

Although any­one can learn brain-health basics at home, doing so with pro­fes­sion­al sup­port while on vaca­tion costs, well, big vaca­tion bucks. 10-room Life­works runs $5,000 for four nights of all-inclu­sive meals and activ­i­ties. Canyon Ranch’s “Boost Your Brain” pro­gram costs $500, and that’s above its stan­dard tab of $1,099 per per­son per night — also all-inclu­sive.

Maybe it’s best to think of this as a brain invest­ment as well as a hol­i­day. What’s the price of a brain that works bet­ter, longer?”

Trend in Context:

About SharpBrains

As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters,  SharpBrains is an independent market research firm tracking how brain science can improve our health and our lives.

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