brain-fitness-centers

Brain Fitness Programs For Seniors Housing, Healthcare and Insurance Providers: Evaluation Checklist

by

Dur­ing the research phase before the pub­li­ca­tion of the spe­cial report Brain Fit­ness Cen­ters in Seniors Hous­ing — A Field in the Mak­ing, pub­lished by the Amer­i­can Seniors Hous­ing Asso­ci­a­tion (ASHA), we real­ized that there were equal amounts of inter­est and con­fu­sion among exec­u­tives and pro­fes­sion­als think­ing about adding com­put­er-based cog­ni­tive exer­cise prod­ucts to their mix of health & well­ness activ­i­ties, so we includ­ed the Eval­u­a­tion Check­list that follows.

The real-life expe­ri­ences at lead­ing orga­ni­za­tions such as Senior Star Liv­ing, Bel­mont Vil­lage Senior Liv­ing, Erick­son Retire­ment Com­mu­ni­ties and oth­ers were instru­men­tal in the devel­op­ment of the Check­list. We hope it is useful.

Brain Fit­ness Pro­grams For Seniors Hous­ing, Health­care and Insur­ance Providers: Eval­u­a­tion Checklist

Over the next sev­er­al years, it is like­ly that many seniors hous­ing oper­a­tors will begin to care­ful­ly eval­u­ate a grow­ing num­ber of options to include “brain fit­ness cen­ters” in their communities.

Some options will require pur­chas­ing a device, such as Nin­ten­do prod­ucts, or the Dakim touch-screen sys­tem. Oth­ers will require installing soft­ware in PCs in exist­ing or new com­put­er labs, such as Posit Sci­ence, Cogmed or Cog­niFit’s pro­grams. Oth­ers will be ful­ly avail­able online, such as those offered by Lumos Labs, Hap­py Neu­ron and My Vig­or­ous Mind. And still oth­ers may be tech­nol­o­gy-free, promis­ing engag­ing com­bi­na­tions of inter­ac­tive, group-based, activ­i­ties with pen-and-paper exercises.

Cre­at­ing a sol­id busi­ness case will help com­mu­ni­ties nav­i­gate through this grow­ing array of options. We sug­gest com­mu­ni­ties con­sid­er this Sharp­Brains Check­list for Brain Fit­ness Centers:

1. Ear­ly Users: Who among our res­i­dents is ready and will­ing to do the pro­gram? How are they react­ing to the pilot test­ing of the program?

2. Cog­ni­tive ben­e­fits: What are the spe­cif­ic ben­e­fits claimed for using this pro­gram? Under what sce­nario of use (how many hours/week, how many weeks)? What spe­cif­ic cog­ni­tive skill(s) does the pro­gram train? How will we mea­sure progress? [Read more…] about Brain Fit­ness Pro­grams For Seniors Hous­ing, Health­care and Insur­ance Providers: Eval­u­a­tion Checklist

Brain Fitness Centers in Senior Housing — A Field in the Making

by

Brain Fitness Centers in Seniors Housing - A Field in the MakingThe Amer­i­can Seniors Hous­ing Asso­ci­a­tion (ASHA) has just released an Spe­cial Issue Brief, titled Brain Fit­ness Cen­ters in Senior Hous­ing — A Field in the Mak­ing. We pre­pared it for their mem­bers, and it is now avail­able for pur­chase (You can click here for pur­chase and down­load. $25.)

It was a plea­sure to learn more about emerg­ing trends there and dis­cuss best prac­tices and impli­ca­tions with some of the pio­neers at Senior Star Liv­ing, Bel­mont Vil­lage, Erick­son, and more, who have been lead­ing inno­v­a­tive ini­tia­tives and con­duct­ing their own pilot stud­ies. I hope you enjoy the report.

This 15-page Spe­cial Report describes [Read more…] about Brain Fit­ness Cen­ters in Senior Hous­ing — A Field in the Making

Dakim [m]Power at 150 senior living communities

by

Inter­est­ing mar­ket news:

Dakim’s [m]Power Adopt­ed by 150 Senior Liv­ing Com­mu­ni­ties … (Busi­ness Wire)

- “Dakim Inc. announced today that its [m]Pow­er® Cog­ni­tive Fit­ness Sys­tem has now been adopt­ed by more than 150 senior liv­ing communities”

- “Users include Sun­rise Senior Liv­ing, Front Porch Com­mu­ni­ties, Diakon Luther­an Ser­vices, Ecu­men, Eska­ton, Bench­mark Assist­ed Liv­ing, and Los Ange­les Jew­ish Home for the Aging. Sev­er­al neu­rol­o­gists and a local Alzheimer’s Asso­ci­a­tion chap­ter office have also pur­chased the system.”

- “Oth­er prod­ucts are sta­t­ic. You buy a CD, put it [Read more…] about Dakim [m]Power at 150 senior liv­ing communities

Mind Games @ Venture Capital Journal

by

The August issue of Ven­ture Cap­i­tal Jour­nal brings a very good piece on the emerg­ing brain fit­ness soft­ware  (also called “neu­rosoft­ware”) category:

– Mind Games (sub­scrip­tion required)

– Dakim, Lumos Labs, Posit Sci­ence and oth­er brain fit­ness star­tups are start­ing to gain mind share and cap­i­tal from ven­ture firms.

The reporter and I spoke as Lumos Labs received its $3m round, and we dis­cussed oth­er fund­able start-ups, fea­tur­ing Cog­niFit. Which, as men­tioned over the week­end, just raised $5m.

If case you are a new Sharp­Brains read­er, per­haps vis­it­ing us after read­ing this VCJ arti­cle, let me pro­vide a quick overview of the cat­e­go­ry and our Mar­ket Report (which is annu­al, not quar­ter­ly as the arti­cle states):

A) Report High­lights

We esti­mate the size of the US brain fit­ness soft­ware mar­ket at $225M in 2007, up from $100m in 2005 (50% CAGR), ana­lyz­ing the size and brain fitness/ training markettrends of four cus­tomer seg­ments: con­sumers, health­care & insur­ance providers, K12 school sys­tems, and for­tune 1000 com­pa­nies, mil­i­tary, and sports teams. Two seg­ments fueled the mar­ket growth from 2005 to 2007: con­sumers (grew from $5m to $80m, 300% CAGR) and health­care & insur­ance providers (grew from $36m to $65m, 35% CAGR).

Ten Spe­cif­ic High­lights from The State of the Brain Fit­ness Soft­ware Mar­ket 2008 report include:

1) 2007 was a sem­i­nal year for the US Brain Fit­ness soft­ware mar­ket, which reached $225 mil­lion in rev­enues up from an esti­mat­ed $100 mil­lion in 2005.

2) Over 20 com­pa­nies are offer­ing tools to assess and train cog­ni­tive skills to four cus­tomer seg­ments: con­sumers; health­care and insur­ance providers; K12 school sys­tems; and For­tune 1000 com­pa­nies, the mil­i­tary, and sports teams.

[Read more…] about Mind Games @ Ven­ture Cap­i­tal Journal

Update: Emerging Tools, Not Magic Pills

by

Here you are have the twice-a-month newslet­ter with our 10 most pop­u­lar blog posts. Please brainremem­ber that you can sub­scribe to receive this Newslet­ter by email, sim­ply by sub­mit­ting your email at the top of this page.

Our first Brain Training/ Fit­ness Webi­nar Series was a suc­cess with sev­er­al hun­dred par­tic­i­pants and great feed­back. If you could not par­tic­i­pate, you can still review the pre­sen­ta­tion slides by click­ing Here. A key mes­sage from the series: it is excit­ing that our brains remain more flex­i­ble, at all ages, than was once thought pos­si­ble. The impli­ca­tions? Every sin­gle own­er of a brain can ben­e­fit from learn­ing more about how to main­tain the “It” in “Use It or Lose It.” And which tools, if any, can be help­ful. But, remember,there are no mag­ic pills for cog­ni­tive health and performance.

Mar­ket News

Nation­al Neu­rotech­nol­o­gy Ini­tia­tive: Neu­rotech lead­ers ask for help to sup­port a pend­ing bill on fund­ing for appli­ca­tions of brain research.

Lumos Labs rais­es $3 m in ven­ture cap­i­tal:  This web­site pro­vides a stim­u­lat­ing [Read more…] about Update: Emerg­ing Tools, Not Mag­ic Pills

Report: The State of the Brain Fitness/ Training Software Market 2008

by

After many months of work (and we hope many new neu­rons and stronger synaps­es in our brains), we have just released our inau­gur­al report on the emerg­ing Brain Fit­ness Soft­ware Mar­ket, Brain Fitness Software the first to define the brain fit­ness and train­ing soft­ware mar­ket and ana­lyze the size and trends of its four cus­tomer seg­ments. We esti­mate the size of the US brain fit­ness soft­ware mar­ket at $225M in2007, up from $100m in 2005 (50% CAGR). The two seg­ments that fueled the mar­ket growth: con­sumers (grew from $5m to $80m, 300% CAGR) and health­care & insur­ance providers (grew from $36m to $65m, 35% CAGR).

High­lights from The State of the Brain Fit­ness Soft­ware Mar­ket 2008 report include:

1) 2007 was a sem­i­nal year for the US Brain Fit­ness soft­ware mar­ket, which reached $225 mil­lion in rev­enues – up from an esti­mat­ed $100 mil­lion in 2005.

2) Over 20 com­pa­nies are offer­ing tools to assess and train cog­ni­tive skills to four cus­tomer seg­ments: con­sumers; health­care and insur­ance providers; K12 school sys­tems; and For­tune 1000 com­pa­nies, the mil­i­tary, and sports teams.

3) The Nin­ten­do Brain Age/ Brain Train­ing phe­nom­e­non has dri­ven much of the growth. The con­sumer seg­ment grew from a few mil­lion in 2005 to an esti­mat­ed $80 mil­lion in 2007.

4) There is major con­fu­sion in the mar­ket, so edu­ca­tion will be key. Users and buy­ers need help to nav­i­gate the maze of prod­ucts and claims.

[Read more…] about Report: The State of the Brain Fitness/ Train­ing Soft­ware Mar­ket 2008