Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News

Icon

The Business and Ethics of the Brain Fitness Boom — Part 1: The Business

The recent dis­cov­ery that expe­ri­ence can change brain struc­ture and func­tion at any age has sparked numer­ous health, edu­ca­tion, and pro­duc­tiv­i­ty appli­ca­tions whose val­ue and lim­i­ta­tions we are only start­ing to grasp.

Brain fit­ness has quick­ly become a main­stream aspi­ra­tion among baby boomers and elders, pri­mar­i­ly in North Amer­i­ca. It has fueled a grow­ing inter­est in brain fit­ness class­es, brain fit­ness cen­ters, and brain fit­ness pro­grams, along with atten­dant oppor­tu­ni­ties and chal­lenges. An increas­ing num­ber of adults want use­ful tools to pro­tect cog­ni­tive health and performance—not nec­es­sar­i­ly to reverse aging—and what they are find­ing is an expand­ing and noisy mar­ket­place where they (and also pro­fes­sion­als) need to care­ful­ly eval­u­ate their own needs and the avail­able options (Fer­nan­dez and Gold­berg, 2009). Read the rest of this entry »

Can We Pick Your Brain re. Cognitive Assessments?

If you could, you would. You can, but pre­fer not to know it?

More than any oth­er organ, your brain is up to you. You are what you think, not just what you eat. Here’s some food for thought:

Design your Mind

Set­ting cog­ni­tive and behav­ioral goals rais­es chal­leng­ing and wor­thy ques­tions: What do you want from your brain? Will you know it when you achieve it?

To attain the brain of our choos­ing, we must under­stand our selves and cur­rent abil­i­ties. Intro­spec­tion and curios­i­ty are help­ful if they trig­ger and sus­tain the effort to enrich the mind. How­ev­er, objec­tive infor­ma­tion which leads to informed assess­ment of brain func­tion is often lack­ing.

Mind your Brain

Hon­esty. Open­ness. Self-aware­ness.

Irrefutable virtues, but in prac­tice most peo­ple fall short. Few reg­u­lar­ly appraise their brain skills; even so, the abil­i­ty to accu­rate­ly judge one’s own men­tal per­for­mance is not guar­an­teed. I believe the first step to mind­ing the brain is shed­ding hang-ups while offer­ing and solic­it­ing frank feed­back from fam­i­ly and close con­fi­dants. In the clin­i­cal set­ting, rou­tine cog­ni­tive screen­ing and “men­tal check ups” are not cur­rent­ly prac­ticed, in part due to time con­straints and lim­it­ed util­i­ty of tra­di­tion­al paper-and-pen­cil tests. From a pub­lic health per­spec­tive, the U.S. Pre­ven­ta­tive Task Force reviewed Read the rest of this entry »

About SharpBrains

As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters and more, SharpBrains is an independent market research firm tracking health and performance applications of brain science.

Follow us and Engage via…

twitter_logo_header
RSS Feed

Search for anything brain-related in our article archives

Enter Your Email to receive Sharp­Brains free, monthly eNewslet­ter:

Join more than 50,000 Sub­scribers and stay informed and engaged.