Attention, readers in India: Amazon.in includes The SharpBrains Guide to Brain Fitness in Kindle Weekly Deal

_______________

We are proud that Ama­zon India has select­ed The Sharp­Brains Guide to Brain Fit­ness: How to Opti­mize Brain Health and Per­for­mance at Any Age as part of its Kin­dle Week­ly Deal run­ning from Octo­ber 13th to the 17th — when many best­selling eBooks will be dis­count­ed to just 49 rupees.

– To ben­e­fit from the pro­mo­tion, click HERE.

– Read­ers in oth­er coun­tries can pur­chase the book at reg­u­lar prices by click­ing HERE. The book is also avail­able in Span­ish, Japan­ese, Pol­ish and Por­tuguese.

Book Description:

“A much-need­ed resource to help us bet­ter under­stand our brains and minds and how to nour­ish them through life.“ —Susan E. Hoff­man, Direc­tor, Osh­er Life­long Learn­ing Insti­tute at UC Berkeley

“…the best overview I’ve seen of neu­ro­science impli­ca­tions for per­son­al devel­op­ment and pro­fes­sion­al effec­tive­ness” —Ed Batista, Lead­er­ship Coach at the Stan­ford Grad­u­ate School of Business

“A mas­ter­ful guide to the brain train­ing rev­o­lu­tion. Promis­es to stim­u­late a much need­ed con­ver­sa­tion that will nudge soci­ety to build a new brain fit­ness cul­ture on sol­id, research-based, foundations.”
— P. Murali Doraiswamy MD, Pro­fes­sor of Psy­chi­a­try, Duke University

Mod­ern life places extra­or­di­nary demands on our brains. Not only do we live longer than ever before, but we must con­stant­ly adapt to com­plex and rapid­ly evolv­ing per­son­al and pro­fes­sion­al real­i­ties. Yet, we often ignore our most pre­cious resource to do so: our brain.

The Sharp­Brains Guide to Brain Fit­ness cuts through the clut­ter of mis­con­cep­tions, super­fi­cial and con­flict­ing media cov­er­age, and aggres­sive mar­ket­ing claims, to help read­ers dis­cov­er what real­ly works, and what doesn’t, to improve brain health and per­for­mance at any age, to delay or pre­vent cog­ni­tive decline, and become smarter con­sumers of both media cov­er­age and sci­en­tif­ic research in the process.

This new and much-expand­ed edi­tion of the guide AARP named a Best Book on Brain Fit­ness com­bines a user-friend­ly tuto­r­i­al on how the brain works with advice on how to choose and inte­grate lifestyle changes and evi­dence-based brain train­ing. A thought-pro­vok­ing, prac­ti­cal and cap­ti­vat­ing read, the Sharp­Brains Guide makes the fas­ci­nat­ing and com­plex sub­ject of brain func­tion and neu­ro­plas­tic­i­ty easy to digest with its com­mon sense approach. It’s time to rethink, and to tru­ly apply, “use it or lose it.”