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Cori Lathan: It’s time for an annual brain check-up, a “brain thermometer”

Corinna E. Lathan, PhD

Corin­na E. Lath­an, PhD

What is your cur­rent job title and orga­ni­za­tion, and what excites you the most about work­ing there?
As Founder and CEO of Anthro­Tron­ix, a firm com­mit­ted to advanc­ing human-inspired tech­nolo­gies that have a glob­al impact, I am for­tu­nate to direct the vision and work of a very tal­ent­ed team while col­lab­o­rat­ing with fas­ci­nat­ing sci­en­tists and tech­nol­o­gists world­wide.

Please tell us about your inter­est in applied brain sci­ence. What areas are you most inter­est­ed in? What moti­vat­ed you to pur­sue work in your field?  
Opti­miz­ing the human-tech­nol­o­gy inter­face requires an intel­li­gent appli­ca­tion of brain sci­ence, tech­ni­cal lit­er­a­cy, and a big dose of entre­pre­neur­ial inno­va­tion. All three of these things, by def­i­n­i­tion, are mov­ing tar­gets and require me and our team to be con­stant­ly learn­ing and apply­ing what we learn to new prob­lems to solve. I love this work.

What is one impor­tant thing you are work­ing on now, and where can peo­ple learn more about it?
The Defense Auto­mat­ed Behav­ioral Assess­ment (DANA) is a mobile soft­ware pro­gram that mea­sures cog­ni­tive effi­cien­cy.  It was devel­oped for the DoD (Depart­ment of Defense) for use in deter­min­ing cog­ni­tive changes after a blast or injury.  A com­mer­cial ver­sion of DANA will soon be avail­able and mar­ket­ed to the health­care, sports, and edu­ca­tion mar­kets.

What are 1–2 key things you’d like every per­son to under­stand regard­ing his/ her own brain and mind, that you think is com­mon­ly mis­rep­re­sent­ed or not addressed in the pop­u­lar media? 
I think the com­mon mis­con­cep­tion in the media is that we do not know any­thing about the brain.  While there is much to learn, we do know that we can active­ly influ­ence brain health through activ­i­ties, mon­i­tor­ing, and healthy lifestyle.

Where do you see clear “low-hang­ing fruit” to enhance behav­ioral and brain health based on neu­ro­science and inno­va­tion?
An annu­al brain check-up or “brain ther­mome­ter” that tracks cog­ni­tive health the way we cur­rent­ly track many oth­er health indi­ca­tions like weight and blood pres­sure.

What would you like the 2013 Sharp­Brains Vir­tu­al Sum­mit to accom­plish? 
Like last year, pro­vide a stim­u­lat­ing forum for dis­cus­sion about the future of inno­va­tion, tech­nol­o­gy, and brain health.

Final­ly, what do YOU do to stay sharp?
Geo­cache.

2013 SharpBrains SummitThis con­ver­sa­tion is part of a new inter­view series with Speak­ers and Par­tic­i­pants in the upcom­ing 2013 Sharp­Brains Vir­tu­al Sum­mit (Sep­tem­ber 19–20th). You can reg­is­ter with a 20% dis­count using pro­mo­tion­al code: sharp2020

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As seen in The New York Times, The Wall Street Journal, BBC News, CNN, Reuters,  SharpBrains is an independent market research firm tracking how brain science can improve our health and our lives.

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