Corporate Wellness Programs start to include Brain Health

By Alvaro Fernandez | May 30, 2009

Brain-fit­­ness games join work­place, as well as senior cen­ter, arse­nals (Mar­ket­Watch) — “Con­sumers and retire­ment homes have made brain-fit­­ness games and exer­cis­es a com­mer­cial hit, but now some insur­ers and employ­ers are incor­po­rat­ing them into well­ness pro­grams that pro­mote health not just for the body but also for the mind.” — “Improv­ing brain health can result…

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Cognitive Health and Development: April Round-Up

By Alvaro Fernandez | April 29, 2009

Round-up of April arti­cles and news on neu­ro­science, brain devel­op­ment and cog­ni­tive health: Games for Health Con­fer­ences to host new Cog­ni­tive Health Track: For the first time, a new Cog­ni­tive Health track ‑Pow­ered by Sharp­Brains- will cov­er eleven brain fit­ness and cog­ni­tive health top­ics dur­ing the 5th Annu­al Games for Health Con­fer­ence. The cur­rent price…

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Brain/ Cognitive Enhancement with drugs… and cereal?

By Alvaro Fernandez | April 26, 2009

Sev­er­al recent arti­cles and news: Brain Gain: the under­ground world of “neu­roen­hanc­ing” drugs (The New York­er) — “Alex remains enthu­si­as­tic about Adder­all, but he also has a slight­ly jaun­diced cri­tique of it. “It only works as a cog­ni­tive enhancer inso­far as you are ded­i­cat­ed to accom­plish­ing the task at hand,” he said. “The num­ber of times…

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Cognitive screenings and Alzheimer’s Disease

By Alvaro Fernandez | December 10, 2008 |

The Alzheimer’s Foun­da­tion of Amer­i­ca just released a thought­ful report advo­cat­ing for wide­spread cog­ni­tive screen­ings after the age of 65 (55 giv­en the right con­di­tions). Accord­ing to the press release, — “The report shat­ters unsub­stan­ti­at­ed crit­i­cism and instead empha­sizes the safe­ty and cost-effec­­tive­­ness of these tools and calls on Con­gress to devel­op a nation­al dementia…

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Top 10 Cognitive Fitness Events of 2008 (Webinar)

By Alvaro Fernandez | December 2, 2008

We have just announced an upcom­ing webi­nar to pro­vide a mar­ket update:  Top 10 Cog­ni­tive Fit­ness Events of 2008 — A Mar­ket Update. When: Thurs­day Decem­ber 11th, from 12:00 to 1:00 pm Pacif­ic Time. The same webi­nar will be repeat­ed on Thurs­day Decem­ber 18th, from 9:00 to 10:00 pm Pacif­ic Time. The Top 10 Cog­ni­tive Fitness…

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The Cognitive Health and Fitness Market On The Move

By Alvaro Fernandez | October 10, 2008 |

As you have prob­a­bly seen, the Cog­ni­tive Health and Brain Fit­ness field is rapid­ly evolv­ing, so let me high­light some of the main recent devel­op­ments affect­ing the field: 1) Pub­lic pol­i­cy ini­tia­tives:  — The Gov­ern­ment of Ontario, Cana­da, announced a $10m invest­ment in Bay­crest Research Cen­ter to help devel­op and com­mer­cial­ize brain fit­ness tech­nolo­gies. This $10m…

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