Centre for Brain Fitness at Baycrest: Interview with Dr. William Reichman

By Alvaro Fernandez | February 23, 2009 |

In April 2008, Bay­crest, a lead­ing research insti­tute focused on aging and brain func­tion, received $10-mil­lion from the Ontario Gov­ern­ment to cre­ate a ground­break­ing Cen­tre for Brain Fit­ness. Its stat­ed goal was to “devel­op and com­mer­cial­ize a range of prod­ucts designed to improve the brain health of aging Ontar­i­ans and oth­ers around the world”. “Our government…

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Your comments on cognitive training, Posit Science, Alzheimer’s Australia, gerontology, games

By Alvaro Fernandez | October 3, 2008 |

I have fall­en behind on answer­ing a few excel­lent recent com­ments ‑on cog­ni­tive train­ing over­all, Posit Sci­ence and Alzheimer’s Aus­tralia, geron­tol­ogy and the brain, the val­ue of videogames‑, so let me address them here: 1) Nicks says (Brain Fit­ness Pro­grams For Seniors Hous­ing, Health­care and Insur­ance Providers: Eval­u­a­tion Check­list) “This report is inter­est­ing and it addresses…

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Wellness Coaching for Brain Health and Fitness

By Alvaro Fernandez | September 30, 2008 |

We just received this quote of how a major health sys­tem is using our Brain Fit­ness Mar­ket Report: “At Sut­ter Health Part­ners we rec­og­nize the impor­tance of brain health and how much the health of the brain and the body are inter­de­pen­dent.  The mar­ket report helped us fur­ther tar­get our coach­ing efforts to inte­grate brain…

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Brain Fitness Programs For Seniors Housing, Healthcare and Insurance Providers: Evaluation Checklist

By Alvaro Fernandez | September 24, 2008 |

Dur­ing the research phase before the pub­li­ca­tion of the spe­cial report Brain Fit­ness Cen­ters in Seniors Hous­ing — A Field in the Mak­ing, pub­lished by the Amer­i­can Seniors Hous­ing Asso­ci­a­tion (ASHA), we real­ized that there were equal amounts of inter­est and con­fu­sion among exec­u­tives and pro­fes­sion­als think­ing about adding com­put­er-based cog­ni­tive exer­cise prod­ucts to their…

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Lumos Labs (Lumosity) Brain Training Games

By Alvaro Fernandez | June 3, 2008 |

Press release: Here – “Lumos Labs, devel­op­er of Lumosity.com, the lead­ing web-based provider of sci­en­tif­i­­cal­­ly-test­ed brain train­ing games, today announced that it has raised $3 mil­lion of equi­ty financ­ing from Pequot Ven­tures, Nor­west Ven­ture Part­ners (NVP), and exist­ing investors includ­ing Michael Dear­ing. The investor group brings exper­tise that will cat­alyze the ongo­ing devel­op­ment of Lumosity.com…

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Cognitive training research: MindFit, Lumosity, Posit Science, Cogmed

By Alvaro Fernandez | August 12, 2007 |

The field of com­put­er-based cog­ni­tive train­ing (part of what we call “Brain Fit­ness”) is start­ing to get trac­tion in the media and becom­ing an emerg­ing indus­try, and we are hap­py to see how a grow­ing num­ber of researchers and sci­ence-based com­pa­nies are lead­ing stud­ies that will allow to bet­ter mea­sure results and refine the brain exercise…

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