Sharp Brains: Brain Fitness and Cognitive Health News

Neuroplasticity, Brain Fitness and Cognitive Health News


Great book review by The New York Public Library

BrainFitnessLifecycle_webWhat Does a Brain Want? Alvaro Fer­nan­dez and the Sharp­Brains Team Put Brain Fit­ness to the Test (New York Pub­lic Library):

Many have referred to the 21st cen­tury as the cen­tury of the brain. In the 20th cen­tury the aver­age lifes­pan in the U.S. increased from 47 to 74, but research on the brain lagged behind. As lifes­pan increases this becomes more and more of a soci­etal, and per­sonal, concern…

May I rec­om­mend a book to cut through the chat­ter on the brain? The Sharp­Brains Guide to Brain Fit­ness: How to Opti­mize Brain Health and Per­for­mance at Any Age…I dis­cov­ered Sharp­Brains when Read the rest of this entry »

Dr. Sandra Chapman on Brainomics: How Big Data Provides Gateway to Maximize Human Cognitive Performance

Dr. Chap­man will dis­cuss Brain­omics: How Big Data Pro­vides Gate­way to Max­i­mize Human Cog­ni­tive Per­for­mance, at the upcom­ing 2012 Sharp­Brains Vir­tual Sum­mit (June 7-14th, 2012).

San­dra Bond Chap­man, Ph.D., founder and chief direc­tor of the Cen­ter for Brain­Health at The Uni­ver­sity of Texas at Dal­las, is com­mit­ted to max­i­miz­ing human cog­ni­tive poten­tial across the entire human lifes­pan. As a cog­ni­tive neu­ro­sci­en­tist with more than 40 funded research grants, Read the rest of this entry »

Agenda @ 2012 SharpBrains Virtual Summit (June 7-14th)

82% of respon­dents to a 2012 Sharp­Brains sur­vey (n=3,165) agreed/ strongly agreed with “Adults of all ages should take charge of their own “brain fit­ness” with­out wait­ing for their doc­tors to tell them to,” and 77% agreed/ strongly agreed with “I would per­son­ally take a brief assess­ment every year as an “annual men­tal check-up.” This grow­ing aware­ness demands new ways to har­ness neu­ro­plas­tic­ity across the lifes­pan to opti­mize health, pro­duc­tiv­ity and qual­ity of life, and high­lights mar­ket oppor­tu­ni­ties. Click Here to see full Sum­mit agenda, includ­ing 35+ speak­ers, 6 prod­uct presentation/ demos and 5 edu­ca­tional work­shops.

Transcript: Online Q&A on the Future of Brain Health with Alvaro Fernandez

Below you can find the full tran­script of our engag­ing Q&A ses­sion today, Fri­day March 16th, on brain sus­tain­abil­ity, retool­ing brain health, and applied neu­ro­plas­tic­ity, with Alvaro Fer­nan­dez, Sharp­Brains’ Co-Founder who’s just been named a Young Global Leader by the World Eco­nomic Forum. You can learn more about the topic by read­ing this 2011 Sharp­Brains Sum­mit Meet­ing Report and this Info­graphic.

Great, we are ready to start!  Read the rest of this entry »

Update: Can Brain Science Enhance Living?

Spon­sored Ad (How to Adver­tise on

Time for our monthly eNewslet­ter track­ing recent news and devel­op­ments on how the neu­ro­science of cog­ni­tion and emo­tions can inform edu­ca­tion and health across the lifes­pan. Let us try to be as con­cise as pos­si­ble, so you can spend as much time as pos­si­ble con­nect­ing with your Loved Ones instead of with the World Wide Web.

Wish­ing you a won­der­ful end of 2011 and a happy and suc­cess­ful 2012!

PS: thirty-nine peo­ple have reg­is­tered since this past Tues­day to par­tic­i­pate in the upcom­ing Online Course: How to Be Your Own Brain Fit­ness Coach in 2012. Please remem­ber we will only be able to acco­mo­date the first two hun­dred reg­is­trants, so please take a look soon to see if you are inter­ested in joining!

News: Neuroscience Applied to Learning, Mental Health, Healthy Aging

Here you have a round-up of recent news on how cog­ni­tive and affec­tive neu­ro­science find­ings are start­ing to inform edu­ca­tion and health across the lifespan:

Pedi­a­tri­cians issue a call to aid chil­dren fac­ing ‘toxic stress’ (LA Times)

Teach­ers as Brain-Changers: Neu­ro­science and Learn­ing (EdWeek) Read the rest of this entry »

New Online Course: How to Be Your Own Brain Fitness Coach in 2012

We are pleased to announce a new online course designed to equip par­tic­i­pants with the under­stand­ing and infor­ma­tion required to apply emerg­ing sci­ence and tools to enhance brain health and func­tion­al­ity across the lifespan.

Course descrip­tion: Infor­ma­tion over­load and longer lives expose our brains to more demands than even before. This fast-paced and inter­ac­tive online course will exam­ine the emerg­ing sci­ence of neu­ro­plas­tic­ity and cog­ni­tive reserve and sur­vey lat­est tools and best prac­tices to equip you to become your own ‘brain fit­ness coach’ and address per­sonal and pro­fes­sional pri­or­i­ties. Avail­able online from any­where with an Inter­net con­nec­tion, this course will help you pin­point ways to opti­mize brain health and func­tion­al­ity and delay decline, nav­i­gat­ing the maze of frag­mented research, super­fi­cial media cov­er­age and exag­ger­ated mar­ket­ing claims. The course is based on The Sharp­Brains Guide to Brain Fit­ness –recently named a Best Book by AARP– and Sharp­Brains’ new ABBC frame­work (Address Basics, Build Capac­i­ties), and includes weekly read­ings and activities.

Mechan­ics: The course con­sists of four two-hour-long live online ses­sions to be held in March 2012 (detailed syl­labus avail­able), and an online pri­vate forum for Fac­ulty and Par­tic­i­pants to inter­act dur­ing March and April 2012.

Who this is for: This course is for any­one who wants to under­stand how emerg­ing cog­ni­tive and affec­tive neu­ro­science can be applied to enhance brain health and per­for­mance, and who is will­ing to par­tic­i­pate in a fast-paced course that lever­ages e-learning to facil­i­tate a global learn­ing experience.

Note: In order to ensure a valu­able and inter­ac­tive expe­ri­ence, par­tic­i­pa­tion will be lim­ited to the first 200 indi­vid­u­als who register.


  • Instruc­tor: Alvaro Fer­nan­dez (SharpBrains)
  • Guest Lec­tur­ers: Alvaro Pascual-Leone (Har­vard Med­ical School), Robert M. Bilder (UCLA Semel Insti­tute for Neu­ro­science and Human Behavior)

To Learn More and Reg­is­ter, please visit the course page: How to Be Your Own Brain Fit­ness Coach in 2012.

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As seen in The New York Times, The Wall Street Journal, CNN,, and more, SharpBrains is an independent market research firm tracking health and wellness applications of brain science. Explore our most popular resources HERE.

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