Nov 12, 2013 Comments Off
Nov 12, 2013 Comments Off
Nov 6, 2013 Comments Off
Heads up on a couple of good articles, one sharing great brain fitness tips based on the material discussed during our 2013 Summit, the other analyzing the growth of cognitive training service Lumosity.
7 Ways to Optimize Your Brain (Huffington Post):
Nov 4, 2013 Comments Off
By: Alvaro Fernandez
Several recent media articles highlight the growing interest in a variety of approaches to enhance the brain and the mind. The obvious emerging question, which we address at The SharpBrains Guide to Brain Fitness given that “one size doesn’t fit all” is, what works best for whom and for what?
Mindfulness: Getting Its Share of Attention (The New York Times):
“The Marine Corps is testing Mind Fitness Training to help soldiers relax and boost “emotional intelligence,” the buzzwords of the hour. Read the rest of this entry »
Oct 31, 2013 Comments Off
Time for SharpBrains’ October 2013 e-newsletter, featuring a variety of articles, interviews, and brain teasers. Enjoy!
Fresh research and perspectives:
Interviews with sharp brains:
Happy Halloween, and have a great month of November!
Oct 18, 2013 Comments Off
Israel’s first international BrainTech conference took place this week, on October 14 and 15th. It was organized by Israel Brain Technologies (IBT), a non-profit organization whose mission is to position Israel as a global brain technology and research center. The conference included talks representing multiple stakeholders in the neurotechnology sector worldwide – patients, clinicians, academic leaders, public officials, entrepreneurs and industry executives. An important session in the conference was the BrainBlitz — a roundtable session where different brain technology topics were discussed in smaller interest groups.
Our table, devoted to Neuroplasticity and Cognitive training, Read the rest of this entry »
Sep 30, 2013 Comments Off
Over 30 speakers and 170 registered participants discussed the latest on brain research, health and innovation at the fourth annual SharpBrains Virtual Summit, held in September 2013. Here are some of the fascinating highlights* that can help identify emerging opportunities and prepare for significant changes likely to occur in the next 3–5 years.
What surprised/ impressed us the most (in brackets, the Speaker who prompted the highlight):
Aug 9, 2013 Comments Off
Several excellent articles at The New Yorker, The Economist and CNNMoney discuss new health and industry opportunities around brain fitness, applied neuroplasticity and digital health, quoting SharpBrains’ CEO, professional market report and general-interest book. Enjoy!
“Fernandez is co-author of a book called The SharpBrains Guide to Brain Fitness that boils down the current explosion of new research in this area to specific advice on what to do now to guard against Alzheimer’s and other forms of cognitive impairment later on…By a lucky coincidence, there’s plenty of overlap between what’s good for your brain and what could turbo-charge your career. Consider these five tips…”
“(Most consumers) are not looking for a guaranteed way to avoid Alzheimer’s disease; they just want to enhance or maintain the performance of their brain “better than by doing the other kind of things they already do and that have far less evidence to support [them], such as crossword puzzles, taking vitamin supplements, watching educational TV shows, or simply doing nothing,” he says.”
Mentally fit — Workouts at the brain gym (The New Yorker):
“To everyone who has solved today’s crossword puzzle: Sorry, but that is no guarantee that you will end up less nutty than the rest of us. Alvaro Fernandez, the C.E.O. of SharpBrains, a market research firm concerned with brain health, told me, “Once someone has done hundreds or thousands of them, the marginal benefit tends toward zero, because it becomes just another routine, easy activity—probably a bit more stimulating and effortful than watching TV, but not enough to bring benefits other than becoming a master at crossword puzzles…Fernandez, of SharpBrains, told me, “If you find a game that addresses a relevant cognitive or emotional bottleneck, you can make a difference in your quality of life in ten to fifteen hours of training.”