By: Steve Zanon
Despite all the noise around brain training, we must be careful not to confuse commerce with science. It is important to remember that the Federal Trade Commission (FTC), which regulates marketing claims and communications in the United States, issues legal rulings against specific commercial behaviors. Read the rest of this entry »
How to harness neuroplasticity and digital tools to enhance work and life? Read the rest of this entry »
Over 30 speakers and 170 registered participants discussed the latest on brain research, health and innovation at the fourth annual SharpBrains Virtual Summit, held in September 2013. Here are some of the fascinating highlights* that can help identify emerging opportunities and prepare for significant changes likely to occur in the next 3-5 years.
What surprised/ impressed us the most (in brackets, the Speaker who prompted the highlight):
- How the Human Brain Project is building a comprehensive brain simulation web portal for hundreds of neuroscientists to find principles that can not only optimize brain health but also computing, manufacturing and IT networks. (Sean Hill)
- How different Brain Health will look in 2020. i.e. we may well see a “self-administered annual brain health check-up” (Alvaro Fernandez) building on current tablet-based cognitive baseline tests. (Joan Severson)
- Two billion people worldwide suffer from brain based health and productivity challenges, and many could benefit from evidence-based interventions delivered over the web via computers/ mobile. (Alvaro Fernandez)
- The increasing role positive psychology is playing in leadership and wellness initiatives of large organizations. Many companies are using meditation programs at work, helping place the human brain at the center of the human resources equation. (Hyong Un)
- How health providers can expand focus to include emotional and cognitive health. Kaiser Permanente’s simple and powerful posters are beautiful and inspiring. (Alexandra Morehouse) Read the rest of this entry »
Just a quick note: we’ll host a webinar on January 30th to discuss key market predictions based on “The Digital Brain Health Market 2012-2020: Web-based, mobile and biometrics-based technology to assess, monitor and enhance cognition and brain functioning”, our new market report.
Here are 10 predictions, many of which will likely be realized before the end of 2013: Read the rest of this entry »
The President of the AAA Foundation for Traffic Safety will provide an update on Brain Retraining for U.S. Drivers, at the upcoming 2012 SharpBrains Virtual Summit (June 7-14th, 2012), discussing the progress of this initiative since 2009.
J. Peter Kissinger is the President and Chief Executive Officer of the AAA Foundation for Traffic Safety, a position he assumed in May of 2002. The Foundation is a publicly supported, charitable research and educational organization Read the rest of this entry »
By: Alvaro Fernandez
An impressive recent reference book on the future of brain care is Integrative Neuroscience and Personalized Medicine, edited by Evian Gordon and Stephen H. Koslow (Oxford University Press; $89.95).
Book description: This book takes an in depth and hard look at the current status and future direction of treatment predictive markers in Personalized Medicine for the brain from the perspectives of the researchers on the cutting edge and those involved in healthcare implementation. The contents provide a comprehensive text suitable as both a pithy introduction to and a clear summary of the “science to solutions” continuum in this developing field of Personalized Medicine and Integrative Neuroscience. The science includes both measures of genes using whole genome approaches and SNIPS as well as BRAINmarkers of direct brain function such as brain imaging, biophysical changes and objective cognitive and behavioral measurements. More information below.
Dr. Evian Gordon will speak at the upcoming 2011 SharpBrains Summit: Retooling Brain Health for the 21st Century (March 30th – April 1st) and his firm, Brain Resource, is among Summit Sponsors. Thanks to his support, we are pleased to announce the following offer: TEN professionals who register to attend the 2011 SharpBrains Summit over the next 36 hours, from now until Friday March 4th, 7pm US Pacific Time, will each receive a complimentary hardcopy of the book Integrative Neuroscience and Personalized Medicine. If more than ten people register by then, we will select ten names at random.
We are also pleased to announce the addition of 12 new Speakers and Moderators to the 2011 SharpBrains Summit – the resulting agenda is turning out to be nothing short of spectacular (in our, yes, a bit biased judgment):
- Alexandra Morehouse, CMO, AAA North California
- Dr. Evian Gordon, CEO, Brain Resource
- Kathleen Herath, Asst Vice President, Nationwide Insurance
- Dr. David Tal, Director, A.G.E. Matters Clinic
- Paula Psyllakis, Senior Policy Advisor, Ontario Ministry of Research and Innovation
- Veronika Litinski, Advisor, MaRS Life Sciences and Health Care
- Dr. Joshua Steinerman, Assistant Professor, Albert Einstein College of Medicine
- Dr. Jeffrey Kaye, Director, NIA — ORCATECH
- Dr. John Reppas, Policy Director, Neurotechnology Industry Organization
- Dr. Justin Marley, Chair Mental Health Informatics Group, UK Royal College of Psychiatrists
- Dr. David Darby, Chief Medical Officer, Cogstate
- Dr. John Hart, Medical Science Director, Center for Brain Health at UT-Dallas
-> Learn More and Register to Participate in the Summit Here, and get a chance at getting a complimentary copy of the book Integrative Neuroscience and Personalized Medicine!
Read the rest of this entry »
By: Alvaro Fernandez
We are honored to announce four new confirmed SharpBrains Summit Speakers: Nigel Smith at AARP, Peter Kissinger at the AAA Foundation for Traffic Safety, Keith Wesnes at United BioSource, and Ken Kosik at UCSB Neuroscience Research Institute.
Nigel Smith, AARP Strategy and Innovation Director, is responsible for developing decentralized innovation models for AARP and for consulting with business units in the execution of innovation processes. Prior to AARP, Nigel was the Director or Product Innovation for Visa USA. Other professional experiences have been with McKinsey & Company, Goldman Sachs Group, and KPMG. Nigel holds a Masters in Business Administration degree from Stanford University and a Bachelors in Business Administration degree from Howard University. Read the rest of this entry »