Just a quick note: we’ll host a webi­nar on Jan­u­ary 30th to dis­cuss key mar­ket pre­dic­tions based on “The Dig­i­tal Brain Health Mar­ket 2012–2020: Web-based, mobile and biometrics-based tech­nol­ogy to assess, mon­i­tor and enhance cog­ni­tion and brain func­tion­ing”, our new mar­ket report.

Here are 10 pre­dic­tions, many of which will likely be real­ized before the end of 2013:

1. More than one mil­lion adults in North Amer­ica alone will take a self-administered annual brain health check-up via their iPad or Android tablet.
2. More than one mil­lion ama­teur ath­letes will bet­ter man­age pos­si­ble con­cus­sions by tak­ing cog­ni­tive base­line tests via a mobile device.
3. More than 150,000 teenage and adult AAA mem­bers will access web-based brain train­ing to become safer drivers.
4. Biometrics-aided med­i­ta­tion will become the next big thing in cor­po­rate and con­sumer wellness.
5. iPad-based cog­ni­tive screen­ings will inform more diag­noses of Alzheimer’s dis­ease and MCI than neuroimaging.
6. Patients with Mul­ti­ple Scle­ro­sis in at least 10 coun­tries will be offered online cog­ni­tive train­ing together with drug-based ther­apy to help address their condition.
7. Insom­nia and depres­sion will be first-line treated with com­put­er­ized Cog­ni­tive Behav­ioral Ther­apy in at least two national health services.
8. The industry’s first brain-based bio­marker to pre­dict depres­sion treat­ment responses will be cleared by the FDA.
9. Brain train­ing firm Lumos Labs and/or biometrics-based devel­oper Neu­roSky will file for an IPO.
10. At least one major insurer will launch an edu­ca­tional cam­paign to help adults proac­tively take charge of their own “brain fit­ness” nav­i­gat­ing emerg­ing research and dig­i­tal brain health tools.

When and how:  Wednes­day, Jan­u­ary 30th, from 1:00 to 2.30pm ET. The webi­nar will be reserved for indi­vid­u­als and orga­ni­za­tions who order the mar­ket report. The agenda will include:

• Main mar­ket find­ings and predictions
• Brief updates from CES 2013 in Las Vegas and the World Eco­nomic Forum Annual Meet­ing in Davos
• Intro­duc­tions and open Q&A

To pur­chase the full 211-page mar­ket report and par­tic­i­pate in the webi­nar, click HERE.

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