Lumos Labs, the com­pany behind lumosity.com, has raised $32.5 mil­lion dol­lars in a Series C round from Menlo Ven­tures, First­Mark Cap­i­tal, Har­ri­son Metal and Nor­west Ven­ture Partners.

In our 2010 mar­ket report Lumos Labs came up as one of the cat­e­gory Lead­ers given its mar­ket and research momen­tum (not easy for a startup to get clear momen­tum in either of those dimen­sions, much less in both of them), so our con­grat­u­la­tions to them for now adding such invest­ment traction.

This is the largest round of fund­ing so far in the cog­ni­tive fit­ness space so far, and should con­tribute to the matu­rity of the field as well as to more inno­va­tion and R&D.

Descrip­tion: Lumos Labs is a cog­ni­tive neu­ro­science research and devel­op­ment com­pany that builds soft­ware tools for improv­ing brain health and per­for­mance. Lumosity.com is the first gen­eral brain fit­ness pro­gram from Lumos Labs. Spe­cial­ized in cre­at­ing inno­v­a­tive appli­ca­tions of the lat­est devel­op­ments in brain sci­ence in order to help peo­ple lead bet­ter lives, Lumos Labs has been con­sis­tently focused on research­ing and devel­op­ing effec­tive cog­ni­tive train­ing appli­ca­tions, includ­ing work­ing closely with a Sci­en­tific Advi­sory Board of lead­ing researchers from insti­tu­tions such as Stan­ford and UCSF.

In related news, Mar­bles: The Brain Store (another com­pany fea­tured in our 2010 report given its inno­v­a­tive service-oriented model) announced a cou­ple of weeks ago a $5.5 mil­lion round to con­tinue its retail expan­sion. Con­grat­u­la­tions to them too.

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